Category Manager, Lending

1 Month ago • 1-5 Years

About the job

Job Description

PhonePe is seeking a Category Manager, Lending to manage business growth via the offline channel (Feet on Street team). This role involves planning and executing monthly GTM strategies for Lending, identifying segments with optimal conversion, initiating incentive schemes with high ROI, and developing regional GTM strategies. The ideal candidate will have experience in cross-functional collaboration, a deep understanding of the lending ecosystem, and strong analytical skills. This role will involve working closely with the merchant organization to create engagement strategies for acquired merchants and with the product team to solve problem statements leading to agent ineffectiveness for Lending.
Must have:
  • Tech/MBA from Tier-1 institution
  • 1-5 yrs of experience
  • Hands-on with excel and other reporting tools
  • Detail oriented with the ability to prioritize tasks
  • Manage multiple projects simultaneously
  • Influencing/Building consensus
  • Customer centricity
Perks:
  • Medical Insurance
  • Critical Illness Insurance
  • Accidental Insurance
  • Life Insurance
  • Employee Assistance Program
  • Onsite Medical Center
  • Emergency Support System
  • Maternity Benefit
  • Paternity Benefit Program
  • Adoption Assistance Program
  • Day-care Support Program
  • Relocation benefits
  • Transfer Support Policy
  • Travel Policy
  • Employee PF Contribution
  • Flexible PF Contribution
  • Gratuity
  • NPS
  • Leave Encashment
  • Higher Education Assistance
  • Car Lease
  • Salary Advance Policy
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About PhonePe Group: 

PhonePe is India’s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services.

Culture

At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right  environment for you is just one of the things we do. We empower people and trust them to do the right  thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a  big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of  the best minds in the country and executing on your dreams with purpose and speed, join us!

Merchant Lending

We are an end-to-end digital lending platform enabling credit access to our consumers and merchants. We partner with various financial institutes and work very closely with them to offer customized lending products.

For this role, we are looking for an analytically proficient individual responsible for managing business growth via the offline channel (Feet on Street team).

This role will help in the end to end development of the candidate in cross functional collaboration,deep understand of the lending ecosystem and business growth

Responsibilities

  • Plan and execute monthly GTM strategies for Lending
    • Plan capacity and phasing in a month and ensure/govern that it is adhered.
    • Identify segments where conversion is optimum. Initiate incentive schemes with high ROI
    • Plan regional GTM strategies nuanced on a region/season/category level. Build rapports with regional leadership to understand inefficiencies on ground

 

  • Work with the merchant org. to create engagement strategies for acquired merchants to get them in the lending eligibility funnel

 

  • Work with the product team across merchant and lending org. to systematically solve problem statements leading to agent ineffectiveness for Lending

Ideal Candidate

  • Tech/MBA from Tier-1 institution with 1-5 yrs of experience
  • Very hands on with excel and other reporting tools
  • Detail oriented with the ability to prioritize tasks and manage multiple projects simultaneously
  • Influencing/Building consensus
    • Participate in brainstorming discussions and remain open to exploring alternative viewpoints
    • Ability to influence internal and external stakeholders to be able to arrive at the most optimum solution
  • Customer centricity: Proactively understand implications of actions/ decisions for customers (merchants/agents)

PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles)

  • Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance
  • Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System
  • Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program
  • Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy
  • Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment 
  • Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy

Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog.

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About The Company

PhonePe was founded in December 2015 and has emerged as India’s largest payments app, enabling digital inclusion for consumers and merchants alike. With 48 crore (480 Million) registered users, one in four Indians are now on PhonePe. The company has also successfully digitized 3.6 crore (36 Million) offline merchants spread across Tier 2,3,4 and beyond, covering 99% of the postal codes across India. PhonePe is also the leader in Bharat Bill Pay System (BBPS), processing over 45% of the transactions on the BBPS platform. PhonePe forayed into financial services in 2017, providing users with safe and convenient investing options on its platform. Since then, the company has introduced several Mutual Funds and Insurance products that offer every Indian an equal opportunity to unlock the flow of money and access to services. PhonePe was recently recognized as the Most Trusted Brand for Digital Payments as per the Brand Trust Report 2023 by Trust Research Advisory (TRA).



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