Director, Advertising Sales and Partnerships, TechCrunch

1 Week ago • 10 Years +

About the job

SummaryBy Outscal

This role requires a seasoned advertising sales professional with extensive experience in digital news and events. Deep knowledge of tech clients, their customers, and the advertising landscape is crucial. Proven success in meeting sales targets and strong client relationships are essential.
It takes powerful technology to connect our brands and partners with an audience of hundreds of millions of people. Whether you’re looking to write mobile app code, engineer the servers behind our massive ad tech stacks, or develop algorithms to help us process trillions of data points a day, what you do here will have a huge impact on our business—and the world.

The TechCrunch, Director of Advertising Sales and Partnerships will drive innovation, deliver best-in-class multi-platform sales ideas that meet client needs, and leverage brand assets that align with the Yahoo property. They will serve as an overall relationship manager with the editorial leads to bring value to all constituencies.

They will maintain a strategic view over the team's portfolio to align and maximize the impact of solutions provided to key stakeholders. Additionally, they will partner with cross-functional teams to create larger partnership ideas for direct sponsorship.

A Little About the Role:

Responsibilities:

  • Lead a team of senior TechCrunch sellers

  • Identify and prioritize high-potential targets, ad categories and clients 

  • Develop and lead a sales strategy to meet or exceed revenue targets through the sale of bespoke ad deals

  • Lead revenue reporting, forecasting and pipeline management 

  • Collaborate closely with the product and marketing teams to ensure that bespoke ad deals are tailored to meet the client’s needs

Sales Positioning and Packaging

  • Shape and define the sales offerings in-market - creative ideation for partnerships

  • Serve as the connective tissue between sales and editorial to drive premium and programmatic ad sales and event sponsorships.

  • Responsible for guiding the development, positioning, and packaging of multi-platform marketing solutions for clients

Sales Strategy, Editorial Partnership, and Ad Product Development

  • Primary liaison between editorial and sales to develop new ideas and content offerings

  • Partner at times with premium packaging leads of a related Yahoo property to develop the GTM roadmap, including the high-level strategy for each deliverable 

  • Partner with product team to shape and innovate roadmaps for commercial growth

  • Partner with consumer marketing and insights on audience segmentation  and trade marketing

  • Develop existing and net new events for commercial growth

  • Collaborate with other operational teams and GM to drive commercial  workstreams

A Little About You:

  • 10+ years of sales experience in the advertising industry, with a focus on direct sales, digital news, and events 

  • Subject matter expertise: deep knowledge of big and smaller tech clients, their customers, and the advertising landscape

  • Ability to adapt and thrive in an agile, build-phase environment

  • Deep knowledge of the tech, startup, and VC industry, including trends, challenges, and key players

  • Strong track record of success in meeting or exceeding sales targets

  • Proven ability to build and maintain strong client relationships

  • Ability to generate fresh leads and develop partnerships that drive revenue

#LI-KS2

The material job duties and responsibilities of this role include those listed above as well as adhering to Yahoo policies; exercising sound judgment; working effectively, safely and inclusively with others; exhibiting trustworthiness and meeting expectations; and safeguarding business operations and brand integrity.

Yahoo is proud to be an equal opportunity workplace. All qualified applicants will receive consideration for employment without regard to, and will not be discriminated against based on age, race, gender, color, religion, national origin, sexual orientation, gender identity, veteran status, disability or any other protected category. Yahoo will consider for employment qualified applicants with criminal histories in a manner consistent with applicable law. Yahoo is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due to a disability, please submit a request via the Accommodation Request Form (www.yahooinc.com/careers/contact-us.html) or call +1.866.772.3182. Requests and calls received for non-disability related issues, such as following up on an application, will not receive a response.

At Yahoo, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion (www.yahooinc.com/diversity/) page to learn more.

The compensation for this position ranges from $129,210.00 - $281,305.00/yr and will vary depending on factors such as your location, skills and experience. The compensation package may also include incentive compensation opportunities in the form of discretionary annual bonus or commissions, in addition to equity incentives. Yahoo provides industry-leading benefits including healthcare, 401K savings plan, company holidays, vacation, sick time, parental leave and an employee assistance program. Eligibility requirements apply.

Yahoo has a high degree of flexibility around employee location and hybrid working. In fact, our flexible-hybrid approach to work is one of the things our employees rave about. Most roles don’t require specific regular patterns of in-person office attendance. If you join Yahoo, you may be asked to attend (or travel to attend) on-site work sessions, team-building, or other in-person events. When these occur, you’ll be given notice to make arrangements. 

If you’re curious about how this factors into this role, please discuss with the recruiter.

Currently work for Yahoo? Please apply on our internal career site.

$129.2K - $281.3K/yr (Outscal est.)
$205.3K/yr avg.
United States

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