Marketing Data Analyst
Nasdaq
Job Summary
Join our growing Marketing Analytics & Strategy team inside Nasdaq’s Financial Technology business. This role will be pivotal in supporting a data-driven marketing culture - integrating technology, building analytics, and automation to unlock actionable insights and drive measurable business outcomes. You’ll develop frameworks to evaluate campaign performance, marketing impact, and ROI, by leveraging advanced analytics. Collaborate with stakeholders to understand analytical needs, data-related challenges, and translate them into practical and scalable business intelligence solutions. Ensure data quality and consistency across all reporting and analytics.
Must Have
- Design and maintain dashboards tailored to strategic KPIs
- Build reporting frameworks and support quarterly reviews
- Perform predictive analytics to forecast trends and optimize customer journeys
- Collaborate with stakeholders to translate analytical needs into BI solutions
- Support the integration of MarTech tools and data
- Create foundational datasets for accurate reporting
- Collaborate with Technology partners for seamless integration and data flow
- Ensure data quality and consistency across reporting and analytics
- Share data and reporting best practices
- Experience in marketing analytics, customer journey analytics, or data analysis
- Proficiency in programming languages such as SQL and Python
- Strong understanding of marketing channels and campaign measurement
- Excellent communication skills to present complex data to non-technical audiences
Good to Have
- Hands-on experience with BI tools (Power BI, Tableau)
- Hands-on experience with data platforms (Databricks)
- Hands-on experience with marketing technology (Salesforce, Adobe, Google Analytics)
- Hands-on experience with predictive analytics and AI-driven insights
Perks & Benefits
- Autonomous but fast-paced work environment
- Recognition for results and ability to drive things forward
- Opportunities to learn & grow
- Rewards with global impact
- Hybrid work model setup (at least 2 office days per week)
- Access to career growth and necessary tools
- Inclusive culture where unique perspectives are valued
- Commitment to building a diverse and inclusive workforce
- You&Q total rewards program (wealth, career, well-being, family care)
- Reasonable accommodation for individuals with disabilities
Job Description
Marketing Data Analyst
Join our growing Marketing Analytics & Strategy team inside Nasdaq’s Financial Technology business. This role will be pivotal in supporting a data-driven marketing culture - integrating technology, building analytics, and automation to unlock actionable insights and drive measurable business outcomes. This is a builder’s role—ideal for someone who thrives on solving complex problems, designing scalable analytics, and collaborating across teams to deliver value. You’ll develop frameworks to evaluate campaign performance, marketing impact, and ROI, by leveraging advanced analytics. We’re looking for someone who is passionate about transforming data into strategic insights, thrives in a fast-paced environment, and is eager to partner with stakeholders across marketing, sales, and technology. Experience with Salesforce, BI tools, and Marketing technologies will set you up for success. Hands-on experience with predictive analytics and AI-driven insights are nice to have.
Why Nasdaq
When you work at Nasdaq, you’re working for more open and transparent markets so that more people can access opportunities. Connections can be made, jobs can be created, and communities can thrive. We want all our employees to have access to opportunity, too. That means planning for career growth, ensuring you have the tools you need, and promoting an inclusive culture where we’re all valued for our unique perspective.
Here, you will work for a global tech leader committed to breaking down barriers to inclusive prosperity. We see technology as a means to free people up to work together more productively and effectively by centralizing data, analytics, and market intelligence.
Here, we’re committed to building a more diverse and inclusive workforce. Not only is it our responsibility to do better, but we also need representative voices to power the fresh thinking that is vital for our business and our clients.
What We Offer
This is a permanent full-time role based in Bonifacio Global City, Taguig following a hybrid work model setup (at least 2 office days per week).
You can expect an autonomous but fast-paced work environment where you are recognized for your results and ability to drive things forward. Every day brings many opportunities to learn & grow and rewards with a global impact we create.
What You Will Do
- Design and maintain dashboards tailored to strategic KPIs tied to revenue & growth and operational metrics in Salesforce and BI tools.
- Build reporting frameworks and support quarterly reviews, customized analyses, and ad hoc performance reporting.
- Predictive analytics to forecast trends, recommend tactics, and optimize customer journeys.
- Collaborate with stakeholders to understand analytical needs, data-related challenges, and translate them into practical and scalable business intelligence solutions.
- Support the integration of MarTech tools and data to create a unified view of Marketing performance.
- Create foundational datasets that will enable accurate reporting
- Collaborate with Technology partners and relevant teams to ensure seamless integration and data flow across systems.
- Ensure data quality and consistency across all reporting and analytics.
- Share data and reporting best practices with teams and bring improvement ideas that will improve efficiency and deliver outsized impact.
What We Expect
- Experience in marketing analytics, customer journey analytics, data analysis, or related field.
- Proficiency in programming languages such as SQL and Python
- Strong understanding of marketing channels and campaign measurement.
- Excellent communication skills—able to present complex data to non-technical audiences and influence decision-making.
What Would Be Helpful
Hands-on experience with BI tools (Power BI, Tableau), data platforms (Databricks) and marketing technology (Salesforce, Adobe, Google Analytics, etc.).
Does It Sound Like You?
Please follow through by clicking the “Apply” link and submitting your application. If your skills and experience are a match, we will be in touch soon. In the meantime, please visit our website and social media channels to learn more about our innovative business, inclusive culture and where a career at Nasdaq can take you.
Come as You Are
Nasdaq is an equal opportunity employer. We positively encourage applications from suitably qualified and eligible candidates regardless of age, color, disability, national origin, ancestry, race, religion, gender, sexual orientation, gender identity and/or expression, veteran status, genetic information, or any other status protected by applicable law.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
We Power the Markets that Power the World
At Nasdaq, we’re proud to be the engine behind the world’s capital markets. But we don’t stop there. We build the technology that drives transparency, trust, and access—helping economies grow and people thrive. Our purpose is to advance economic progress for all. Whether you’re a client, a colleague, or part of our broader community, we’re here to move markets—and possibilities—forward.
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Work Where and How You Thrive
Our hybrid work model, NasdaqBlend, gives you flexibility to do your best work—whether that’s from home, in the office, or a mix of both. Check the job listing or reach out to our team for role-specific details.
What Makes Nasdaq Different? Our Purpose
We’re a global team of over 8,500 innovators across 38 countries, united by a shared purpose: advancing economic progress for all. It’s not just what we do—it’s how we do it, together. Want a deeper look into our culture? Explore our Culture Book.
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Your Growth Is Our Investment
We support your success through You&Q, our total rewards program that covers every dimension of life—from building wealth and growing your career to prioritizing well-being and family care.
Join the Team Advancing Economic Progress for All.
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