Senior Game Advertisement Creative Planner

This senior game advertising creative planner position requires a deep understanding of game styles, user psychology, and SLG (Strategy) game market trends. Responsibilities include developing high-impact advertising creatives for game releases, optimizing campaign performance based on data analysis, and building and maintaining a creative asset library. The ideal candidate will possess strong market insight, logical reasoning, and at least two years of experience in SLG game advertising within relevant target markets, demonstrating a proven track record of successful campaigns. The role also entails developing and implementing creative mechanisms and methodologies within a team. This role is based in Beijing/Guangzhou, China.