Social Media Strategy Manager

2 Months ago • 3 Years +

Job Summary

Job Description

The Social Media Strategy Manager will develop and implement social media strategies, manage online presence, create engaging content, interact with players, and analyze data to improve online visibility and brand effectiveness. Responsibilities include leading community development across social platforms like Facebook, TikTok, and YouTube, identifying brand engagement opportunities in cultural trends, creating and executing external messaging, supporting asset releases, experimenting with new content formats to drive engagement, engaging in conversations through owned channels, and analyzing program performance data for continuous improvement. The ideal candidate will have a proven track record developing comprehensive social media strategies and creating engaging content.
Must have:
  • 3+ years social media experience as Community Manager or Strategist
  • Up-to-date knowledge of digital and social platforms and technologies
  • Experience in video production/publishing or content creation
Good to have:
  • Experience in the gaming or entertainment industry
  • Strong visual eye and understanding of creating photo/video assets
  • Passion for pop culture and gaming space
Perks:
  • Exciting, creative, and fun industry
  • Collaborative and inclusive work environment
  • Comprehensive subsidized medical, dental and vision coverage
  • 4.5% company 401(k) match with immediate vesting
  • Generous time off and flexible hours

Job Details

Founded in 1999, WorldWinner develops and operates competitive games of skill with real cash prizes under the WorldWinner consumer brand and in partnership with leading Sports Gaming Entertainment company FanDuel under the FanDuel Faceoff name. 

 

WorldWinner is the most recognized and trusted skill games technology platform and brand for players who want to Play to Win. We bring games to the world that inspire people to play for more. With over 20 challenging games where the outcome is dependent on player skills versus chance across a content library spanning classic card games to casual favorites to retro arcade games, WorldWinner has something for every gamer. Backed by Platinum Equity and strategic investors, we are looking for new team members in various disciplines to help us build a world-class gaming platform on mobile and beyond!

 

We are seeking a highly skilled and experienced Social Media Strategy Manager to develop and implement social media strategies, manage online presence, create content, engage with players and analyze data to improve online visibility and brand effectiveness.

 

The ideal candidate will have a proven track record of success developing comprehensive social media strategies that align with business goals and target audiences, as well as creating engaging content for various social media platforms. 

 

JOB RESPONSIBILITIES

  • Lead the development of the WorldWinner’s community across various social platforms including, but not limited to: Facebook, TikTok, YouTube, Twitter, Instagram, Twitch and Reddit
  • Identify opportunities for the brand to engage in wider cultural conversations and engagement trends
  • Stay plugged into the latest topics and trends on social
  • Plan, create, and execute the release of external messaging
  • Support and help generate asset releases, including screenshots, videos and demos
  • Experiment with new content formats, challenges, and viral mechanics to drive engagement.
  • Establish relationships with fans, listen to consumers, and engage in conversation through our owned channels on a daily basis
  • Maintain up-to-date list of influencers in key areas and develop a shortlist of potential influencers in line with key topics to amplify our reach and engagement 
  • Analyze and report on content and program performance data to drive continuous improvement and optimization

 JOB REQUIREMENTS:

  • 3+ years’ experience in social media - agency (or client-side equivalent) as a Community Manager, Social Strategist, or Copywriter, preferably in gaming or entertainment
  • Appetite for all things digital and social, up to date on the latest platforms and technologies, as well as a desire to identify opportunities for strategic brand involvement in cultural trends
  • Video production/publishing, graphic design and/or content creation experience
  • Have a strong visual eye and understanding of creating photo and video assets
  • Must be familiar with the gaming space and have an overall passion for pop culture
  • Excellent written, verbal, and interpersonal communication skills 

Notes: 
Must include portfolio or links to professional work 

 

BENEFITS INFORMATION:

  • Exciting, creative, and fun industry where you can really make a difference
  • Collaborative and inclusive work environment
  • Comprehensive subsidized medical, dental and vision coverage with paid parental leave options
  • 4.5% company 401(k) match with immediate vesting
  • Generous time off and flexible hours give you freedom to do your best work

 

EQUAL EMPLOYMENT OPPORTUNITY

WorldWinner is an equal opportunity employer and does not discriminate against employees or applicants based on race, color, national origin, gender, sex, sexual orientation, pregnancy, gender identity or expression, disability, religion, age, genetic information, veteran status or any other characteristic protected by federal, state or local law. We will make a reasonable accommodation to known physical or mental limitations of a qualified applicant or employee with a disability unless the accommodation imposes an undue hardship on our operation or direct threat safety to the individual or others in the work environment. We also participate in the E-Verify program, a service of DHS and SSA.

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