ASO Manager to boost mobile game visibility, downloads, and revenue. 3+ years experience, ASO tools expertise, strong analytics.
Must have:
ASO experience
ASO tools
Data analysis
Mobile marketing
Good to have:
Mobile gaming
Apple Search Ads
Google AdWords
A/B testing
Perks:
Growing company
Action games
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About the job
Part of the famed Kute Group, OAO Info India has been formed to create one of the leading game development studios in the Action genre. With an ever-expanding team, having grown by more than 100% in the last year, we are well positioned to take the industry by storm by launching some kick ass action games in the coming year. Looking forward to addingApp Store Optimization Managerto lead us on this journey ahead. Key Responsibilities
Develop and implement ASO strategies to improve visibility, downloads, and revenue of our mobile game titles
Conduct keyword research and analysis to identify high-traffic and low-competition keywords for our game titles
Optimize game titles, descriptions, and metadata to improve keyword ranking and conversion rates
Monitor and analyze app store rankings and user reviews to identify areas of improvement and implement changes accordingly
Collaborate with the marketing team to ensure app store pages align with our overall branding and marketing strategy
Keep up-to-date with industry trends, best practices, and algorithm updates related to app store optimization
Requirements
Bachelor's degree in Marketing, Communications, or related field
3+ years of experience in ASO, mobile marketing, or a related field
Proven track record of optimizing mobile game titles for app stores with significant increases in downloads and revenue
Experience with ASO tools and platforms such as Sensor Tower, App Annie, and Google Analytics
Strong analytical skills and ability to use data to drive decisions
Excellent written and verbal communication skills
Passion for mobile gaming and keeping up-to-date with industry trends and best practices
Preferred Qualifications
Experience in the mobile gaming industry
Familiarity with Apple Search Ads and Google AdWords
Experience with A/B testing and conversion rate optimization
OAO India is an IT company focused on designing innovative Mobile Games
OAO India is founded by a young and dynamic Master Aryen Suresh Kute one and only son of Business Tycoons Mr. Suresh D. Kute and Mrs. Archana Suresh Kute (The Kute Group). OAO India is an emerging gem in the prestigious The Kute Group of companies.
We are an early startup headquartered in Pune, India. With a mission to create exciting and innovative Mobile Games.
We recently launched an exciting games!
Our games are
Google play link
https://play.google.com/store/apps/dev?id=6101158665618107443