Esports Manager

The Esports Manager for Clash of Clans will lead our competitive gaming strategy and design a global program that captivates players at all skill levels. This role focuses on creating engaging and meaningful experiences - in- and out of game - that surprise and delight players, build our community, and drive player acquisition and retention.

As a key member of the Clash of Clans Marketing team, the Esports Manager serves as an ambassador for the esports program. You are passionate about the subject and will advocate for esports internally and externally, share best practices, and collaborate closely with cross-functional teams including Analytics, Insights, Central Marketing, Community, PR, and external vendors to ensure the success of the program.

Your Responsibility

• Work with internal and external partners to develop and oversee a world-class esports program for Clash of Clans.

• Lead and execute online and offline esports events and productions for our Qualifiers and World Finals.

• Track and report esports and business KPIs, translating insights into actionable improvements.

• Maintain and track the overall esports budget, ensuring financial efficiency and impact.

• Develop and manage a sustainable business model for the esports program that aligns with broader company goals.

• Stay at the forefront of esports trends and best practices to continually evolve, innovate and improve the Clash of Clans esports ecosystem.

Requirements

• 5+ years of experience running large-scale, global esports programs.

• Exceptional leadership, communication, and project management abilities.

• Comprehensive understanding of esports components, including business management, event execution, competitive structure, team/player management, and broadcast production.

• Proven track record of success in defining and implementing esports strategies in the gaming industry

• Awareness of global industry trends and best practices to inform program enhancements.

• Strong interpersonal skills with the ability to inspire and collaborate across diverse teams.

• Highly organized, detail-oriented, and capable of managing multiple priorities in a fast-paced environment.

• Willingness to travel, including international destinations.

• Ideally, experience with gaming across multiple platforms and genres.

• Preferably located in or willing to relocate to Helsinki

What Success Looks Like

• Short-term (0-3 months): Build strong relationships with internal and external partners, get a good understanding of the Clash of Clans esports ecosystem, and successfully manage any ongoing initiatives.

• Mid-term (6-12 months): Lead the flawless execution of the Clash of Clans 2025 Qualifiers and World Finals, driving strong player engagement and participation while optimizing processes and staying on budget.

• Long-term (1 year+): Develop a scalable, sustainable esports program that balances player-driven events with a self-sustaining business model, ensuring continuous growth and alignment with player and business goals.