Senior Product Manager, Event Technology

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Within the Marketing technology (MarTech) organization, the Event Technology & Insights team delivers a cutting-edge and industry-award winning technology stack that delivers in-person, digital, and on-demand experiences across Salesforce’s global events marketing portfolio. Our industry-leading solutions help connect audiences to the content & experiences they need, when and where they need it, so that it is as easy as possible for them to learn about how to use Salesforce products and drive business growth. Whether customers and prospects are navigating our events ecosystem or on the product buying journey, we aim to deepen their relationship with Salesforce, accelerate learning and networking opportunities, and boost marketing performance. The Event Technology product line consists of four products: In-person events, Saleforce+ (our virtual events platform), event mobile services (Events mobile app) and Events platform services.

In this role, you as the Sr. Product Manager will manage the authoring experiences of our flagship virtual events platform: Salesforce+. It’s an award winning platform designed to engage with customers and prospects around the world through engaging virtual events. The Salesforce+ authoring services scrum team focuses on scaling the product both internally and externally i.e. You’ll ensure that this platform meets extremely high availability standards, integrates deeply with the marketing technology stack and supports event marketers needs globally: all with an eye to make our attendees successful.

You will be responsible for the full product lifecycle including inception through project execution and deployment in scrum-agile work practice. This product role is also responsible for effective executive collaborator engagement, building & maintaining a product roadmap, and influencing product leadership.


Responsibilities

• Contribute to product vision and strategy and own the roadmap for an event platform services scrum team.

• Execute product lifecycle from concept to adoption, including requirements with prioritized features, corresponding justification, and success metrics.

• Lead teams responsible for driving the broader event technology roadmap at Salesforce, including Salesforce on Salesforce and vendor review, selection, and oversight

• Authors and maintains the backlog for a high performing engineering team

• Provide regular updates to leadership, advancing items when needed but with presence and relationships to identify and resolve most issues independently

• Knowledgeably and successfully present our strategy, roadmap, and current progress/actions to diverse audiences inclusive of senior executives, stakeholders, peers, customers, and partners

• Foster, facilitate, and furnish, timely decision-making across a broad network of collaborators, delivery partners, and operational teams.

• Quickly adopt awareness and demonstrate command of policies, processes, and programs with discernment of the different pressure points for each.

• Collaborate with security, architecture, engineering, quality, support, experience, program, and infrastructure partners in coordinating the delivery of complex, multi-year initiatives

• Represent and lead diverse delivery functions in program/project core team and executive meetings.

• The position collaborates with other global locations and requires a flexible work shift schedule for some meetings.

• Collaborate with partners and collaborators to build a shared understanding of product vision and to gain alignment on roadmap and solution strategy.

Required Skills/ Experience:

• Minimum of 8 years of Product Management experience web platforms and marketing technologies

• Minimum 4 years of leadership with product, architecture, and technology implementation

• Able to put their hands-on experience to use and work as an individual contributor

• Deep understanding of web best practices around SEO, usability and operations

• Deep experience in consumer experience, marketing, and digital engagement technologies

• Passion for data-driven and decisions

• Expertise at delivering web experiences at a high scale

• Familiarity with cloud infrastructure and server-less applications

• Expert at agile/scrum development methodologies

• Communicate with business as well as technical audiences. Able to write clear and concise documentation, user stories, and excellent written and spoken communication skills

• Function independently and as part of a team under daring deadlines in a (really) fast-paced environment, convey a strong professional image, exhibit interest and positive attitude toward all assigned work, and strive for continuous improvement. The successful candidate will enjoy the risk and opportunity of advanced technology development

• Impressive presentation abilities and experience communicating and convincing audiences from analysts to C-suite

• Degree or equivalent relevant experience required. Experience will be evaluated based on the core proficiencies or the role (e.g. extracurricular leadership roles, military experience, volunteer roles, work experience, etc.)

• Travel requirements: less than 15%

Desired Skills/Experience:

• Familiarity with enterprise B2B product management

• Familiarity with machine learning models for marketing, sales, personalization.

• Familiarity with content management and delivery.

• Experience in professional services roles/engagements.

• Agile/Scrum certifications.

• Background in technology consulting.

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