Senior SMM Manager
Growe
Job Summary
Growe is seeking a Senior SMM Manager to oversee and execute social media strategies across multiple platforms including Telegram, Instagram, LinkedIn, and TikTok. The role involves creating and implementing content plans, hands-on content production (shooting, editing, writing), monitoring performance, and staying updated on industry trends, particularly within iGaming and affiliate marketing. The manager will also be responsible for content creation during conferences and preparing performance reports.
Must Have
- Manage multiple social media channels (Telegram, Instagram, LinkedIn, TikTok)
- Create and execute content plans
- Shape and implement SMM strategies
- Produce hands-on content: shoot, edit, write posts
- Monitor and respond to comments and messages
- Track competitor activity and industry trends
- Stay updated on iGaming and affiliate news
- Analyze social media performance and prepare reports
- Produce content during conferences
- 3+ years in SMM, content, or social media (B2B/iGaming/affiliate)
- Strong knowledge of Telegram, Instagram, LinkedIn, TikTok
- Experience in content creation (posts, stories, short videos)
- Hands-on video editing, shooting, and basic design skills
- Excellent Ukrainian and English (B2+) writing skills
- Flexibility to manage social channels outside standard hours
- Understanding of iGaming or affiliate ecosystem
Good to Have
- Strong communication and storytelling skills
- High proactivity and initiative
- Attention to detail (copy, visuals, brand tone)
- Ability to work in a dynamic environment and manage multiple tasks
- Ownership mindset and hands-on approach
- Curiosity and willingness to dive into affiliate marketing
Job Description
##### Growe welcomes those who are excited to:
- Manage multiple social media channels (Telegram, Instagram, LinkedIn, TikTok);
- Create and execute 2–3-week content plans;
- Participate in shaping and implementing SMM strategies;
- Produce hands-on content: shoot, edit, write posts;
- Monitor and respond to comments and messages;
- Track competitor activity and industry trends;
- Stay updated on iGaming and affiliate news;
- Analyze social media performance and prepare reports;
- Capture and produce content during conferences (interviews, short-form videos, behind-the-scenes.
##### We need your professional experience:
- 3+ years in SMM, content, or social media roles (B2B / iGaming / high-risk / affiliate);
- Strong knowledge of Telegram, Instagram, LinkedIn, TikTok;
- Experience in content creation(posts, stories, short videos);
- Hands-on skills in video editing, shooting, and basic design;
- Excellent Ukrainian and English (B2+) writing skills;
- Flexibility to manage social channels when needed outside standard hours;
- Understanding of the iGaming or affiliate ecosystem, or a readiness to learn quickly.
##### We appreciate if you have those personal features:
- Strong communication and storytelling skills;
- High proactivity and initiative;
- Attention to detail (copy, visuals, brand tone);
- Ability to work in a dynamic environment and manage multiple tasks;
- Ownership mindset and hands-on approach;
- Curiosity and willingness to dive into affiliate marketing.
##### We are seeking those who align with our core values:
- GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;
- DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;
- BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.
4 Skills Required For This Role
Game Texts
Storytelling
Video Editing
Affiliate Marketing