Social & Digital Marketing Assistant Manager

The Digital Marketing team at Feld Entertainment is looking for a creative, energetic, experienced Assistant Manager to join the Ellenton, FL team in support of our digital properties, with a social media and digital marketing focus for our motorsports brands, including Monster Jam and SuperMotocross.

This position requires experience developing and executing a strategic approach to social platforms, as well as familiarity with social media campaigns with an understanding dedicated to driving fan engagement, awareness, conversion, and loyalty to the Monster Jam and Supercross brands. This role requires a proactive self-starter who is continually looking to push the envelope with innovative and fresh ideas, as well as the ability to manage multiple projects simultaneously, strong attention to detail, and exceptional writing skills. Experience working in sports with a league/team is a plus.

The role will report to the Senior Manager of Digital Marketing.

Essential Job Functions

• Support and help drive success across motorsports platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, and Twitter.
• This role will work closely with internal teams on the conceptualization and implementation of strategies and campaigns for our motorsports brands across digital channels, while ensuring integration with the overall global marketing initiatives.
• Manage strategic content calendars.
• Leverage writing and creative skills to develop compelling content for use across the social and web.
• Work with the creative team and outside agency to develop engaging social content.
• Collaborate with athletes, drivers, agencies, external brand partners, and internal teams to ideate, launch, and optimize content.
• Have a strong interest in experimenting with owned and paid digital media channels.
• Monitor and work with internal teams to understand social media conversations, engaging to meaningfully connect with the community.
• Monitor and recommend trends in social media platforms, tools, and applications. Ideate and recommend new social and digital marketing strategies to expand, reach, and grow engagement.
• Track and analyze content/campaign success, sharing feedback on KPI’s with appropriate teams and thoughtful ideas on improvements. Contribute to reports and presentations for upper management on an as-needed basis.

Qualifications

• Bachelor’s Degree required in social media, Communications, Marketing, or related field.
• Minimum of 3 years of digital marketing experience.
• Ability to manage multiple projects simultaneously.
• Understanding and interest in the ever-changing world of social media and digital marketing.
• Strong business and creative writing and communication skills required.
• Experience working in sports with a league/team is a plus.
• Experience or familiarity/affinity for Supercross or Motocross is a plus.

Skills & Abilities

• In-depth knowledge and understanding of social media platforms, trends, and the appropriate utilization of each to reach different target markets and objectives.
• Excellent computer skills and knowledge of social media management platforms (Sprinklr, etc.), social media analytics, image editing, Google Analytics, and MS Office.
• Experience working with in-house teams as well as external resources.
• Must be proactive, self-motivated, and able to take the initiative to see projects through completion and delivery.
• Dependable, great attitude, highly motivated, and a team player. Eagerness to learn.
• Photography, graphic design, and video editing skills a plus.
• Appetite for all things digital and social; up to date on the latest platforms and technologies, and desire to identify opportunities for strategic brand involvement.
• Some travel required for certain marquee events.

Given the touring nature of Feld Entertainment’s business, COVID vaccination is strongly encouraged for successful candidates.

About Feld Entertainment

Feld Entertainment®, family owned and operated, is the worldwide leader in producing and presenting live touring family entertainment experiences that bring people together and uplift the human spirit. Properties include Ringling Bros. and Barnum & Bailey®, Monster Jam®, Disney On Ice, Monster Energy AMA Supercross, and the SuperMotocross World Championship. Across the brand portfolio, Feld Entertainment has entertained millions of families in more than 80 countries and on six continents. Visit feldentertainment.com for more information.

International Touring Personnel

To the extent international touring personnel are visiting a jurisdiction that requires vaccination, proof of vaccination in accordance with the relevant international law should be submitted directly to either the Tour Manager or to Human Resources at least six weeks prior to the start of the tour. The Company will maintain all information regarding vaccination status as confidential in accordance with applicable laws. The Company cannot guarantee employment for any Associate who is unable to satisfy foreign entry requirements. Mitigation Guidelines for touring employees will remain in effect until further notice as do applicable venue, local, state and/or international requirements, rules, regulations and/or laws, if any.

Equal Opportunity Employer

Feld Entertainment is proud to be an Equal Opportunity Employer and a Drug Free Workplace. We are committed to providing an inclusive environment for our employees, customers, and partners worldwide. We celebrate diversity and encourage our profoundly talented workforce to express themselves proudly. Our successful business model requires different perspectives and voices so that we can create the incredible live shows we put on. Come join us and help us light up the world.