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Marketing Specialist, Licensing

6 Months ago • 2-5 Years • Marketing

Job Summary

Job Description

Rovio is looking for a Marketing Specialist, Licensing to manage Angry Birds e-commerce and support licensees globally. Must-have experience in marketing/project management, coordinating online and offline campaigns, e-commerce, and excellent communication skills.
Must have:
  • Marketing/Project Management
  • Online/Offline Campaigns
  • E-commerce Experience
  • Excellent Communication
Good to have:
  • Licensing Experience
  • Trade Media Advertising
  • Mascot Coordination
  • Sales Materials
Perks:
  • Dynamic Environment
  • Global Impact

Job Details

Rovio is part of the SEGA family and world famous for our flagship IP Angry Birds - want to know more about Rovio as an employer? Click here.

We are excited to share that we’re looking for an experienced Marketing Specialist, Licensing, to join our flock in Espoo. You’ll have a big impact on supporting marketing approvals for licensees around the world and manage the Angry Birds e-commerce program. You’ll give brand introductions to consumer product licensees globally, and support in creating marketing & sales materials. You’ll also review marketing materials and plans from the Angry Birds Consumer Products (CP) & Location Based Entertainment (LBE) licensees on a global scale.

This is a cross-functional role that works collaboratively across the entire licensing/ transmedia team. In addition, this role works collaboratively with the Angry Birds’ global licensing agent IMG Licensing and across our entire network of licensees. You’ll be able to leave your print on consumer productsand bring Angry Birds to consumers' minds across the globe. You’ll get the chance to join a dynamic environment supported by other licensing professionals.

You will have impact and fun at work by doing:

    • Supporting with marketing approvals for licensees around the world for consumer products and location based entertainment licensees 
    • Coordinating support to key licensees’ marketing campaigns with PR, social media and games teams
    • Managing and developing of Angry Birds e-commerce program, with management of the key partners (e.g. Merch by Amazon & Fabacus)
    • Providing marketing and brand intro presentations for new licensees globally
    • Supporting trade media advertising (planning ads and editorials)
    • Coordinating Angry Birds mascots around the world
    • Supporting with Rovio internal product orders
    • Supporting with creating & developing training & sales materials

Experience and skills we are looking for:

    • Solid experience in marketing/project management in an international business environment
    • Experience in coordinating both offline and online marketing campaigns
    • Experience in e-commerce
    • Excellent English communication and presentation skills
    • Ability to manage several projects at a time and adapt to changing priorities
    • A visual eye for reviewing marketing materials
    • Preferably experience in licensing 
The position is a one year, fixed-term employment, with a possibility of extension. Unfortunately, we are not able to provide relocation for this role.

We welcome applicants to use the name they want to be addressed by in the application form, regardless of whether it is their legal name.

At Rovio, we are also committed to providing reasonable accommodations for qualified individuals with disabilities or special needs in our working environment and job application procedures. We are committed to continuously improving workplace accessibility. If you have any questions before applying, please write to us at recruitment@rovio.com.

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About The Company

Rovio Entertainment Corporation is a global mobile-first games company that creates, develops and publishes mobile games, which have been downloaded over 5 billion times. Rovio is best known for the global Angry Birds brand, which started as a popular mobile game in 2009, and has since evolved from games to various entertainment, animations and consumer products in brand licensing. Rovio has produced The Angry Birds Movie (2016), and its sequel, The Angry Birds Movie 2 was released in 2019. The company offers multiple mobile games and has eight game studios – one in Espoo (Finland), one in Stockholm (Sweden), one in Copenhagen (Denmark), one in Barcelona (Spain), two in Montreal and one in Toronto (Canada). The studios also include a subsidiary in Izmir (Turkey) called Ruby Games, which was acquired in 2021. Most of the employees are based in Finland where Rovio is headquartered. The company’s shares are listed on the main list of NASDAQ Helsinki stock exchange with the trading code ROVIO. Sega Europe Limited has acquired more than 90 percent of Rovio’s issued and outstanding shares and will delist the company from NASDAQ Helsinki stock exchange as soon as permitted under applicable laws.

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