Social & Community Manager

3 Weeks ago • 3-5 Years • Community Management • $88,000 PA - $132,500 PA

Job Summary

Job Description

The Social & Community Manager will oversee daily activity on primary social media accounts, monitor social listening, and engage with the community. Responsibilities include posting content, maintaining brand voice, responding to comments and messages, escalating issues to internal teams, optimizing platform performance, and tracking key metrics. The ideal candidate will be passionate about building an engaged online community, detail-oriented, responsive, and possess deep knowledge of social media platforms and best practices. They will also be adept at using social listening tools, creating engaging content, working collaboratively, and managing sensitive conversations.
Must have:
  • Oversee daily social media activity
  • Monitor social listening and trends
  • Engage with the community thoughtfully
  • Escalate critical issues to relevant teams
  • Optimize platform performance for growth
  • Track and interpret key performance metrics
  • Create engaging social media content
Good to have:
  • Experience with nonprofits or cause marketing
  • Strong writing and copyediting skills
  • Experience with customer care integration
Perks:
  • Competitive pay and benefits
  • Impactful mission
  • Collaborative team environment
  • Growth opportunities
  • Commitment to DEI
  • Community engagement programs

Job Details

Want to help us, help others? We’re hiring! 

GoFundMe is a global community of over 150 million people who come together every day with the common purpose of helping one another. Our mission is to help people help each other through our best in class technology. In 2022, GoFundMe joined together with Classy, a leading nonprofit fundraising software company that enables nonprofits to connect supporters with the causes they care about. Together, we have empowered people and organizations to raise more than $30 billion since 2010. Our vision is to become the most helpful place in the world.

Join us! The GoFundMe team is looking for a Social and Community Manager to help manage the day-to-day activity on primary social accounts, oversees social listening and community engagement, and flags or actions comments to ensure timely and thoughtful interactions that foster a positive brand presence

The Job…

  • Social Media Management:
    • Oversee day-to-day activity on primary social accounts, including posting, monitoring, and maintaining a consistent brand voice
  • Social Listening:
    • Monitor mentions, trends, and community sentiment across platforms, identifying opportunities to engage or flagging critical conversations
  • Community Engagement:
    • Respond to comments, messages, and community inquiries promptly and thoughtfully to foster meaningful connections and trust
  • Issue Escalation:
    • Flag and action comments or issues that require escalation to internal teams such as Care, Product, or PR
  • Platform Optimization:
    • Stay up to date on platform updates and trends to ensure the brand is using best practices for engagement and growth

You…

  • Community Empowering:
    • Passionate about fostering positive, impactful interactions and building an engaged, supportive online community
  • Organized & Detail-Oriented:
    • Capable of juggling multiple tasks while maintaining a high level of accuracy and attention to detail
  • Responsive & Professional:
    • Thrives in real-time engagement and ensures timely, thoughtful interactions on behalf of the brand
  • Social Media Platform Expertise:
    • Deep knowledge of social platforms (Facebook, Instagram, X, LinkedIn, YouTube, & TikTok), trends, and publishing tools (e.g. Sprout), with a proven ability to engage audiences effectively
    • Experience using tools like AllEars or Meltwater to monitor mentions, sentiment, and trends, and able to effectively summarize conversations and recommend responses/course of action 
  • Collaborative Team Player:
    • Works well across teams to align on messaging and share insights to improve the overall strategy
  • A Creator
    • Ability to create and edit on-brand posts, including captions, light graphic design and basic video editing for social (e.g., Canva, CapCut, or Adobe Express)
  • Data Driven:
    • Experience tracking and interpreting key metrics (engagement rates, follower growth, sentiment) to inform strategy and improve performance
  • Comfortable Under Pressure:
    • Familiarity with moderating and addressing sensitive or high-risk conversations online, including in a crisis response environment
  • Years of Experience:
    • 3–5 years of professional experience managing social media accounts for a brand or organization with a focus on community engagement

Preferred Skills: 

  • Writing & Copyediting:
    • Strong ability to write in a consistent brand voice with impeccable grammar and editing skills.
  • Customer Care Integration
    • Experience working closely with support or care teams to manage escalations or community feedback.
  • Collaboration
    • Comfort in working with cross-functional teams like PR, Product, and Marketing to align messaging and action plans.
  • Experience with Nonprofits or Cause Marketing
    • Understanding of the nonprofit sector or experience in a mission-driven role is a plus.

Why you’ll love it here...

  • Make an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.
  • Innovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.
  • Collaborative Team: Join a fun and collaborative team that works hard and celebrates success together.
  • Competitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.
  • Holistic Support: Enjoy financial assistance for things like hybrid work, family planning, and commuting, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.
  • Growth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.
  • Commitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.
  • Community Engagement: Make a difference through our volunteering and Gives Back programs.

We live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!

GoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences. We are committed to providing diversity, equity, and inclusion training to all employees, and we do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.

The total annual salary for this full-time position is $88,000 - $132,500 + equity + benefits. The salary range was determined by role, level, and possible location across the US. Individual pay is determined by work location and additional factors including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range based on your location during the hiring process. 

If you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please contact us at accommodationrequests@gofundme.com

Dedication to Diversity 

GoFundMe and Classy are committed to leveraging Diversity, Equity, Inclusion, and Belonging to cultivate a culture that embraces and supports the unique identities, experiences, and perspectives of our people and customers.

Our diversity recruiting priority is recognized under our first DEIB Driver: Opportunity Foster Diversity - we identify, recruit, and invest in top talent- ensure our people reflect the unique identities, experiences, and perspectives of the communities we serve and are all given the chance to grow.

Global Data Privacy Notice for Job Candidates and Applicants:

Depending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. 

Learn more about GoFundMe:

We’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘24 annual report.

Our annual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.

For recent company news and announcements, visit our Newsroom.

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