Industry Principal - Travel, Transport, and Hospitality

2 Weeks ago • All levels

Job Summary

Job Description

The Industry Principal will provide strategic guidance for customers in the travel and hospitality industry and internal sales teams. Responsibilities include presenting best practices in digital marketing and transformation, leading roadmapping workshops, and consulting with customers to define future state visions and maximize business value. The role involves developing ROI business cases, conducting Digital Experience Maturity Assessments, and creating industry-specific materials for sellers. Collaborating with Sales Engineering, Partners, and representing Sitecore at industry events is also expected. The goal is to build strong and enduring customer relationships.

Must have:

Senior leadership experience in digital marketing or transformation.
Storytelling expertise with financial metrics and business benefits.
Proven experience developing thought leadership.
Ability to present on stage to large audiences.
Experience in workshop facilitation.
Excellent communicator, specifically with C-Suite.

Good to have:

Familiarity with Sitecore products a plus

3 skills required

3 skills required for this role

Add these skills to join the top 1% applicants for this job

leadership

storytelling

organisational-skills

Job Details

About Us:

Our mission is to elevate leading brands through unforgettable digital connections with their customers. Sitecore delivers a composable digital experience platform that empowers the world’s smartest and largest brands to build lifelong relationships with their customers. A highly decorated industry leader, Sitecore is the leading company bringing together content, commerce, and data into one connected platform that delivers millions of digital experiences every day. Thousands of blue-chip companies including American Express, Porsche, Starbucks, L’Oréal, and Volvo Cars rely on Sitecore to provide more engaging, personalized experiences for their customers. Learn more at Sitecore.com.

About the Role:

We are seeking an experienced digital strategist to provide strategic guidance for our customers in the travel and hospitality industry as well as to our internal sales teams around the globe. You will be responsible for interacting with the customer to present best practices in digital marketing and transformation, lead roadmapping workshops, and consult with customers 1:1 to help them define future state visions and extract the most business value from our products. This role will partner with Value Engineering to develop strong ROI business cases and conduct Digital Experience Maturity Assessments. The role will also work in partnership with Account Executives to develop strategic account plans across our top 500 customers. You will work closely with Marketing to develop industry specific materials for sellers (including case studies, industry reports, and pitch decks). You will partner with Sales Engineering to develop industry specific product demo strategies and assets. You will work with our external implementation and sales Partners to support their sales and marketing efforts and strengthen relationships with customers. Additionally, you will represent Sitecore as a speaker at industry events and conferences and be responsible for creating external facing thought leadership. In this role you will perform a variety of duties and tasks in a global capacity, and to succeed you’ll need to be an excellent communicator and multi-task under tight deadlines across time zones. Your goal will be to ensure that our relationships with customers are strong, profitable and enduring.

What You’ll Do:

Develop strategic relationships with our travel & hospitality customers around the globe at the executive level
Engage with AEs to accelerate their thinking and develop strategic account plans
Identify upsell and cross-sell opportunities
Design and lead customer transformation and roadmapping workshops with key customers
Conduct Digital Experience Maturity Assessments and lead results discussion sessions with customers
Develop ROI business cases and lead discussion sessions with customers
Lead internal industry cohort of sales executives to share best practices and industry knowledge
Create internal POVs and industry specific materials that can be scaled across the organization
Develop and deliver thought leadership externally (on Sitecore’s website, Partners’ websites, industry conferences)
Work with Partners to share industry information, co-present and represent Sitecore
Collaborate positively and effectively with all members of the Sales and cross functional teams

What You Need to Succeed:

Senior leadership experience as a digital marketer or business leader of digital transformation in the travel & hospitality industry
Storytelling expertise
Storytelling with financial metrics, expected outcomes, real business benefits.
Proven experience developing thought leadership
Proven ability to present on stage to large audiences
Experience in workshop facilitation
Excellent communicator, specifically with C-Suite
Bachelor’s degree from an accredited college/university or equivalent work experience
Strong organizational and multi-tasking skills
Strong problem-solving skills
Self-managed, strong work ethic, responsive and customer-oriented
Ability to prioritize tasks and meet tight deadlines
Sharp business acumen
Familiarity with Sitecore products a plus

Why You Should Click ‘Apply’: 

We are passionate about new technologies and growing! We are tapping into an exciting $30B market opportunity that is still very much in its infancy and feel It’s never been a better time to join Sitecore. Growth for us means growth for you and your career. 

Great team and company culture! You can find out more about our company culture, a typical day in the Engineering team, and  our commitment to creating a diverse and inclusive workplace, on our YouTube Channel. Thanks to the work of every employee globally, Sitecore has been recognized for award-winning Culture by Comparably. 

Sitecore is proud to be an equal opportunity workplace. We are committed to equal employment opportunity without unlawful regard to race, color, ancestry, religion, gender, national origin, sexual orientation, age, citizenship, marital status, disability, veteran status, or any other local legally protected characteristic.

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