Marketing Manager
Job Summary
Job Description
- Proven track record in affiliate marketing or digital advertising.
- Experience in B2B marketing within the affiliate marketing industry.
- Experience in content marketing or sales enablement.
- Strong skills in copywriting and strategic messaging.
- Ability to translate complex concepts into clear content.
- Understanding of audience behavior and digital marketing trends.
- Excellent project management and cross-functional collaboration.
- 3 to 5+ years of marketing and communications experience.
- Experience in the Ad Tech industry.
- Experience working in global teams.
- Attractive package providing financial peace of mind.
- Continuous investment in employees' skills.
- A well-balanced work-life.
- Prioritizing employee well-being.
10 skills required
Job Details
We are Teads
Outbrain Inc. (Nasdaq: OB) and Teads S.A. combined on February 3, 2025 and are operating under the new Teads brand. The new Teads is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media.
About the opportunity
Teads is seeking a Marketing Manager (One-Year Temporary Contract) to support the Outbrain Direct Response business team. This is a unique opportunity for an experienced marketer with a strong background in the affiliate marketing industry to join a global team that operates worldwide. Reporting to the Marketing Director, you will craft and execute a marketing plan in partnership with other marketing departments, creating content and running strategic marketing efforts to support our sales teams.
This role is crucial in building a resource center that provides best practices, sales materials, and insights to help teams effectively work with Outbrain by Teads. You will be responsible for crafting compelling and engaging marketing content that resonates with our target audiences, deeply understanding audience needs, and enabling commercial teams to sell our products more efficiently. Prior experience in affiliate and performance marketing is essential to drive success in this role.
In collaboration with the global sales organization, you will join a team of three passionate marketers and will be required to build and nurture relationships with sales teams to over-communicate and gain alignment on marketing plans.
This role is ideal for a marketing professional with a deep understanding of affiliate marketing who can create impactful content, and collaborate with sales teams to enhance Outbrain by Teads' market positioning. If you have a passion for digital marketing and experience in affiliate marketing, we encourage you to apply!
What will you do?
As a Marketing Manager, your missions will be to:
- Define and execute brand awareness, product offering adoption, and marketing plans to support revenue objectives, including growing the existing base and acquiring new customers.
- Lead communication for new product features and commercial offers globally, collaborating closely with the Product Marketing team.
- Support the Sales team in developing narratives for events, webinars, and thought leadership content, working closely with the Corporate Communications department.
- Develop and manage a content strategy that empowers sales teams with the tools and knowledge they need to succeed.
- Create engaging sales materials, including whitepapers, case studies, presentations, and more.
- Build and maintain a resource center to centralize best practices and strategic insights for working with Outbrain by Teads.
- Conduct market research and analyze audience behaviors to shape relevant content that meets the needs of affiliates and advertisers.
- Collaborate with cross-functional teams, including sales, product, and marketing, to develop impactful go-to-market strategies.
- Define key performance indicators (KPIs) to measure the success of content initiatives and optimize strategies accordingly.
- Stay up to date with industry trends and competitor activities to ensure our affiliate marketing approach remains innovative and effective.
- Maintain an expert awareness of the market, staying up to date with technology, content marketing, competitor activity, and marketing trends.
- Support Sales with key client pitches, sales collateral, decks, product marketing, and thought leadership.
- Track and measure all marketing programs and optimize resources against objectives and budget.
What will you bring to the team?
- A proven track record in affiliate marketing, performance marketing, or digital advertising is required.
- Experience in B2B marketing, with a strong understanding of the affiliate and performance marketing industry.
- Proven experience in content marketing, product marketing, or sales enablement, preferably in the affiliate marketing or ad tech industry.
- Strong skills in copywriting, storytelling, and strategic messaging.
- Ability to translate complex concepts into clear, compelling content for various stakeholders.
- A deep understanding of audience behavior, digital marketing trends, and performance-driven marketing strategies.
- Excellent project management skills and ability to drive cross-functional collaboration.
- 3 to 5+ years of experience in marketing and communications.
- Experience in the Ad Tech industry and fast-paced environments.
- Ability to measure, analyze, and improve marketing programs using data.
- Fluent in English; additional languages are a plus.
- Experience working in global teams is a plus.
Why work at Teads?
- We value team spirit, pragmatism, listening and we encourage initiatives.
- We promote end-to-end development: “You build it, you run it, you monitor it”.
- We share knowledge and support with each other beyond any organizational boundary.
- We fix issues during a blameless postmortem and learn from it so that it doesn’t happen twice.
- We are working together to create great engineering, but we are also supportive to promote a great work-life balance.
- Security & Savings: Attractive package providing financial peace of mind, including competitive compensation, profit-sharing, daily meal vouchers (Swile), family health insurance (Alan), and a personalized relocation package (if needed).
- Career Development: Continuous investment in our employees' skills: in-house and external training, tech conference opportunities, internal mobility (individual contributor or management career ladder).
- Life Balance: A well-balanced work-life for our employees is one of our top priorities: 22 days off per year, hybrid work (2-3 days remote work per week, more is open to discussion), fully covered parental leave, and reserved daycare places.
- Wellness: Prioritizing employee well-being through premium work equipment, enjoyable work environment (work-life balance, team building events, summits), remote work subsidy, promoting Diversity & Inclusion with internal & external initiatives (women speaking groups, dedicated school partnerships), dedicated charitable time and sustainability actions (Eco Tree, subsidy for eco-mobility).
Life at Teads
Teads is an equal employment opportunity employer and committed to diversity and inclusion at all stages of recruitment and employment.
Our company culture is welcoming, dynamic, diverse, global, and built on top performance.
Did you know "trust" is one of our core values? We apply this value to our day-to-day by working collaboratively on a global scale. With managers and teammates often sitting in other countries and time zones, we value communication, patience, and open-mindedness to all cultural backgrounds. We encourage all ideas, and everyone gets a seat at the table! We value team spirit, pragmatism, listening and we encourage initiatives. We share knowledge and support with each other beyond any organizational boundary. We are working together to create great products, but we are also supportive to promote a great work-life balance.
Our team is made up of individuals who are approachable, resourceful, passionate, and proactive. We foster a sense of belonging through our Employee Resource Groups –employee-led groups in which we debate topics and drive change: environmental, women empowerment, charitable initiatives to diversity, equity, and inclusion, you’ll be able to share your passions with likeminded people.
About The Combined CompanyFocusing on meaningful business outcomes, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, the new Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 36 countries.
For more information, visit https://thenewteads.com/.
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