Overseas Brand Resource Expansion Manager

12 Minutes ago • 2-5 Years
Business Development

Job Description

This role involves developing overseas cross-industry and IP linkage partnerships for the company's IPs, creating cooperation plans based on IP needs and game versions. The manager will monitor overseas market trends, conduct research, and produce reports on high-quality projects. They will collaborate with creative and promotion teams to implement solutions, drive project execution, and ensure successful outcomes. The role also includes maintaining existing partnerships, negotiating contracts, and integrating internal and external resources to support projects, ultimately enhancing IP image and visibility according to annual goals.
Good To Have:
  • Experience with European/American or Japanese resources.
Must Have:
  • Responsible for overseas cross-industry cooperation and IP linkage business development.
  • Monitor overseas market trends and conduct project research and analysis.
  • Develop and execute cooperation plans with creative and promotion departments.
  • Collaborate with internal and external teams to integrate resources for projects.
  • Maintain existing cooperation resources, including contract negotiation.
  • Complete projects aligned with IP needs and company annual goals.
  • Bachelor's degree or above.
  • 2-5 years of experience in overseas IP or brand cooperation.
  • Creative planning ability.
  • Marketing and promotion experience.
  • Strong business communication, problem-solving, and risk control skills.
  • Familiarity with the industry and company IPs.
  • Proficiency in Office software.

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Job Description

1. Responsible for the overseas cross-industry cooperation & IP linkage business development for the company's IPs, submitting IP cooperation development plans and cooperation solutions based on IP needs and game versions.

2. Continuously monitor overseas market trends, organize information, conduct research and analysis on high-quality projects, and regularly output research reports.

3. Combine personal project experience with creative and promotion departments, match implementable solutions for different projects, promote execution, project implementation, and follow-up on results, being responsible for project outcomes.

4. Collaborate with various internal departments and external companies, integrate internal and external company resources and IP-related resources, providing effective services and support for cooperation projects.

5. Maintain existing cooperation resources, including but not limited to contract term negotiation, communication for cooperation implementation.

6. Complete responsible projects based on company annual goals, while meeting IP version requirements and enhancing IP image and visibility.

7. Those with European/American resources or Japan-related resources preferred.

Job Requirements

1. Bachelor's degree or above; 2-5 years of work experience in overseas IP cross-industry cooperation or brand cooperation (or other related positions). Possess relevant cases and a certain accumulation of cases (cross-border cooperation, cultural tourism, international IP linkage, etc.).

2. Possess certain creative planning ability and some experience/insights in marketing and promotion.

3. Possess business communication skills, clear thinking, problem-solving ability, and risk control ability.

4. Understand industry conditions and have a certain understanding of the company's IPs.

5. Possess good aesthetic and judgment ability, proficient in operating Office and other office software.

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