ASO Manager

1 Month ago • 1 Years +

Job Summary

Job Description

As an ASO Manager at G5 Games, you'll drive organic growth and boost conversion rates across app stores (App Store, Google Play, Microsoft Store). Responsibilities include developing and testing metadata and creative concepts, improving app search rankings through keyword optimization, briefing designers and translators, tracking competitor performance, and delivering competitive analysis. You'll collaborate with various teams and monitor key metrics. The role requires strong analytical and critical-thinking skills, experience with A/B testing and ASO tools, and excellent communication skills. A passion for mobile gaming and the gamedev industry is essential.
Must have:
  • 1+ year ASO experience
  • A/B testing & data analysis
  • ASO tool familiarity
  • Strong analytical skills
  • Upper-intermediate English
Good to have:
  • SEO experience
  • Additional languages
Perks:
  • Remote work
  • Flexible schedule
  • Internal education
  • Relocation support
  • Medical insurance
  • Gym memberships
  • Bonus program
  • Profit-sharing

Job Details

Job description

G5 Games is a Swedish developer and publisher of mobile games played by over 250 million people worldwide. We create large-scale projects, such as SherlockHidden City®Jewels of Rome®, and continuously improve their technical aspects.

We are strengthening our team and looking for an experienced ASO Manager to drive organic growth and boost conversion rates across multiple app stores. If you’re passionate about data-driven optimization, creative testing, and growth — we’d love to have you on our team!

What You Will Work On:

  • Increase organic downloads and optimize conversion rate for the various platforms (App Store, Google Play Store, Microsoft Store etc.) using methods of ASO.
  • Develop and test metadata and creative concepts (both textual and visual) in order to increase conversion and visibility.
  • Improve app rankings in search results in all app stores (keyword optimization etc).
  • Brief designers and translators on graphic and text assets as well as creative experiments.
  • Track competitor performance and conduct analysis for finding hidden potential.
  • Follow and apply all the latest changes & opportunities of App Store, Google Play, Microsoft Store and other stores.
  • Deliver ongoing competitive analysis, making changes and applying new approaches to continually refine overall ASO impact.
  • Monitor, track, and report key metrics.
  • Collaborate with Product, UA, Support and other teams.
  •  

What We Expect:

  • At least 1+ year of experience in the position of ASO Manage.
  • Experienced with A/B testing and data analysis.
  • Familiarity with ASO tools.
  • Strong analytical and critical-thinking skills.
  • Upper intermediate English level. Additional foreign language/s at intermediate level is a huge plus.
  • Passion for learning and searching for new marketing tactics.
  • Excellent verbal and written communication skills.
  • Good organizational skills, detail orientation, reporting and user-centric skills are crucial.
  • Passionate about mobile gaming, apps and the gamedev industry.

Would Be a Plus:

  • Experience in SEO.

What We Offer:

  • Flexible Work Conditions – Fully remote format with no office restrictions. Convenient flexible schedule and transparent processes.
  • Development & Learning – Internal education system that includes workshops, webinars, and hackathons. Compensation for English and other language courses.
  • Relocation Support – Financial assistance and guidance at every step, from choosing a country (where G5 has offices) to legalizing your entire family.
  • Health & Well-being – Medical insurance and reimbursement for gym memberships. Team sports initiatives to promote a healthy lifestyle.
  • Bonus Program – Performance-based bonuses upon meeting sales targets. For key employees—profit-sharing from stock value growth.
  • Expert Community – Work alongside top industry professionals. Grow in a dynamic and innovative environment.

We look forward to your application!

More about G5 Games:

Follow us on social media:      

All official communications with G5 Games representatives are conducted exclusively through the  domain. We carefully review each application within a week. If your experience and skills match our requirements, we will contact you for further discussion. If there isn’t a suitable position at the moment, we will add you to our talent pool and notify you when a relevant opportunity arises.

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