Brand & Partnerships Manager/ Lead (Kiseki product in Japan)

4 Months ago ā€¢ 4-5 Years ā€¢ Community Management

Job Summary

Job Description

This role requires 4-5 years of brand strategy experience, a proven track record of successful partnerships, in-depth knowledge of the Japanese market and media landscape, and fluency in both Japanese and English. The Brand & Partnerships Manager will be responsible for developing and executing a brand marketing strategy for Kiseki, a global dating platform, to establish a strong brand presence in the Japanese market.
Must have:
  • Brand Strategy
  • Partnerships Management
  • Japanese Market
  • Japanese Language
Good to have:
  • B2C Products
  • Digital Marketing
  • Influencer Marketing
  • Media Landscape
Perks:
  • Vacation Days
  • Referral Bonuses

Job Details

Social Discovery Group (SDG) is a global technology company that builds apps at the intersection of dating, social, and entertainment. The company's portfolio includes 70 social discovery platforms with a focus on AI, game mechanics, and video streaming. We actively support and invest in social discovery startups worldwide through our CVC fund.

More than 500 million people in 150 countries enjoy our products, and we strive to have ten times as many.

SDG invests
in social discovery technology startups around the world. Our Investments include Open AI, Patreon, Flo, RAW, EVA AI, Clubhouse, Magnet, Woebot, Flure, Astry, Coursera, Academia, Harbour, Space, Auto1, DocSend, AppAnnie, Rapyd, Boom Supersonic, Trading, View, K-Health and many others.

We solve the problem of loneliness, isolation, and disconnection with the help of digital reality.

Our digital nomad team of more than 1200 professionals works all over the world. Together, we are solving the prevalent problem of loneliness and shaping Social Life 3.0 ā€” a new digital reality where people will be able to fulfil their needs for communication and attention from other people and artificial life forms.

Our teams of digital nomads live and work remotely from Cyprus, Malta, the USA, Thailand, Indonesia, Hong Kong, Japan, Australia, Poland, Israel, Turkey, Latvia and many others.

We are looking for a Brand & Partnerships Manager to join Kiseki, our product in Japan.

Kiseki.com is a global dating platform that connects Japanese singles with individuals from around the world. The website provides a safe and secure environment for users to create profiles, search for compatible matches, and communicate with potential partners. Kiseki.com focuses on creating meaningful connections and helping users find long-term relationships. The platform also offers features such as personalized matchmaking and language translation services to facilitate connections between individuals from different cultural backgrounds. Kiseki.com aims to bridge the gap between Japanese singles and international dating opportunities.

Your main tasks will be:

    • Developing and implementing a brand marketing strategy for Kiseki;
    • Establishing a strong and reliable brand of international dating in the Japanese market;
    • Building a strong and trustworthy reputation among our target audience;
    • Create and build long-term relationships with partners (creators, influencers, and agencies);
    • Create and optimize communication within retention channels;
    • Develop and support own media (blog, social media channels);
    • Build and manage a community;
    • In-depth and continuous analysis of indicators, optimization, and efficiency growth;
    • Working with creatives: developing creative concepts, working with the design department, setting and accepting tasks;
    • Market and competitor activities analysis;
    • Monitoring results and analytics of campaigns to provide feedback and insights for future initiatives;
    • Testing new approaches and competitors analysis;

    We expect from you:

    • At least 4-5 years of proven track record in developing and executing brand strategies tailored specifically for the local market.
    • Extensive experience in building and managing partnerships with key stakeholders, including local brands, agencies, and influencers.
    • Knowledge of the Japanese media landscape and proficiency in leveraging various channels (traditional and digital) for brand promotion.
    • Strong analytical skills with the ability to interpret market trends and consumer insights to drive brand growth and market penetration.
    • Exceptional communication and negotiation skills, with the ability to collaborate effectively with cross-functional teams both locally and globally.
    • Previous experience in a similar role within the Japanese market, preferably in the B2C digital products.
    • Fluency in Japanese language (ideally native) with a strong understanding of Japanese culture and business etiquette, Fluency in English.

      What do we offer:

      • 28 vacation days, sick leaves and 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave.
      • Bonuses up to $5000 for recommending successful applicants for positions in the company.
      • Full payment for professional training, international conferences and meetings.
      • Corporate discount for English lessons.
      • ā€‹Health benefits.
      • Public transport expenses compensation: while travelling to the office.
      • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.

      Sounds good? Join us now!

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      About The Company

      San Francisco, California, United States (Hybrid)

      Cyprus (Remote)

      United Arab Emirates (Remote)

      Spain (Remote)

      Latvia (Remote)

      Israel (Remote)

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