Salesforce Senior Technical Architect

Salesforce Senior Technical Architects are Salesforce platform experts who can take a client’s business requirements and design masterpiece solutions. This role in Publicis Groupe focuses on personalization on web, email, and LINE using Salesforce Marketing Cloud Personalization. Responsibilities include identifying client architecture, translating requirements into technical solutions, leading personalization strategy, and developing enterprise-grade architecture.

Must Have

• Identifying how a client’s architecture fits together and providing strategic and technical advice
• Understanding business and technical requirements and translating these into technical solutions
• Analysing business processes and identifying alternative solutions, assessing feasibility and recommending new approaches
• Leading the review and creation of personalization strategy
• Developing enterprise-grade architecture and processes which truly utilise and realise the value of salesforce.com application technology
• Ensuring both business strategy and technological direction is aligned
• Setting standards for programming tools and techniques and advise on their application and compliance
• Supporting project managers in all stages of the software development process
• Extensive experience working with Salesforce Marketing Cloud Personalization
• Proven experience with Journey Builder, Data Extensions, Automation Studio, and Einstein AI for web and email
• Extensive experience working as a Salesforce Technical Architect with large size customers
• Strong understanding of cloud architecture, API integrations, and data pipelines
• Comfortable advising, mentoring, educating and influencing diverse teams on Data Management, Integration, Security, Application Design
• Demonstrable stakeholder management skills and experience
• Proven aptitude to rapidly learn new technologies
• Excellent interpersonal and communications skills
• Solid presentation and facilitation skills
• Proven leadership and consulting skills to build trust relationship with customers
• Eagerness to co-define and deliver advisory sessions for strategic initiatives
• Help towards the development of the practice and build reusable frameworks
• Ability to work independently and as part of a distributed team and a willingness to take ownership of problems
• Bachelor s degree in a technical or business management field
• Salesforce Marketing Cloud Administrator certification
• Salesforce Marketing Cloud Consultant certification
• Salesforce Marketing Cloud Developer certification
• Salesforce Marketing Cloud Personalization Accredited Professional certification

Good to Have

• Experience working with e-commerce personalization
• Experience working with LINE Messenger (including DRM)
• Design and development experience with alternative software platforms and programming languages
• Examples of where you have striven for product stability by balancing the optimal amounts of Salesforce configuration and custom code to solutions
• Examples of re-using custom built frameworks in Salesforce to save time, cost or reduce risk (including creation of Accelerators)
• Marketing Cloud Email Specialist certification
• Data Cloud Accredited Professional certification
• Advanced Cross-Channel Accredited Professional certification
• Salesforce Admin certification
• Salesforce Certified Associate certification
• Salesforce Platform App Builder certification
• Salesforce AI Associate certification
• Salesforce AI Specialist certification

Perks & Benefits

• Opportunities for professional development and growth
• Collaborative work environment and great culture
• Experience on a client pushing the boundaries on generative AI

Company description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world. If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people, and resources.

At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 90,000+ brilliant minds with expertise in data, technology, media, strategy, creativity, and business transformation, all literally at your fingertips.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Over the past three years our Japan Media team has won numerous pieces of business, making us the one of the fastest growing agencies in Japan and we are now looking to expand the team.

This represents a great opportunity to join a fast moving, award winning media team, that offers massive potential for career growth, the opportunity to work overseas via our Work Your World programme, a leading SGD programme and many more career and life expanding programmes.

Overview

Salesforce Senior Technical Architects are Salesforce platform experts who can take the puzzle-pieces that are a client’s business requirements, and design masterpiece solutions. Creativity in problem solving as well as being an excellent listener are probably the most emphasised facets of a Salesforce Senior Technical Architect. This role in Publicis Groupe is geared specifically towards personalization on web, email, and LINE using Salesforce Marketing Cloud Personalization.

Responsibilities

• Identifying how a client’s architecture fits together and providing strategic and technical advi
• Understanding business and technical requirements and translating these into technical solutions
• Analysing business processes and identifying alternative solutions, assessing feasibility and recommending new approaches typically seeking to exploit new technology components.
• Leading the review and creation of personalization strategy
• Developing enterprise-grade architecture and processes which truly utilise and realise the value of salesforce.com application technology
• Ensuring both business strategy and technological direction is aligned
• Setting standards for programming tools and techniques and advise on their application and compliance
• Supporting project managers in all stages of the software development process

Qualifications

• Extensive experience working with Salesforce Marketing Cloud Personalization
• Proven experience with Journey Builder, Data Extensions, Automation Studio, and Einstein AI for web and email
• Extensive experience working as a Salesforce Technical Architect with large size customers including solving Enterprise architectural challenges
• Strong understanding of cloud architecture, API integrations, and data pipelines
• Comfortable advising, mentoring, educating and influencing diverse teams on topics including Data Management, Integration, Security, Application Design as they relate to the Salesforce Platform
• Demonstrable stakeholder management skills and experience
• Proven aptitude to rapidly learn new technologies
• Excellent interpersonal and communications skills
• Solid presentation and facilitation skills
• Proven leadership and consulting skills to build trust relationship with customers
• Eagerness to co-define and deliver advisory sessions for strategic initiatives
• Help towards the development of the practice and build reusable frameworks
• Ability to work independently and as part of a distributed team and a willingness to take ownership of problems
• Bachelor s degree in a technical or business management field
• Salesforce certifications such as:
• Marketing Cloud Administrator
• Marketing Cloud Consultant
• Marketing Cloud Developer
• Marketing Cloud Personalization Accredited Professional

Additional information

■Set yourself apart with

• Experience working with e-commerce personalization
• Experience working with LINE Messenger (including DRM)
• Design and development experience with alternative software platforms and programming languages
• Examples of where you have striven for product stability by balancing the optimal amounts of Salesforce configuration and custom code to solutions
• Examples of re-using custom built frameworks in Salesforce to save time, cost or reduce risk (including creation of Accelerators)
• Further certifications:
• Marketing Cloud Email Specialist
• Data Cloud Accredited Professional
• Advanced Cross-Channel Accredited Professional
• Salesforce Admin
• Salesforce Certified Associate
• Salesforce Platform App Builder
• Salesforce AI Associate
• Salesforce AI Specialist

■What We Offer:

• Opportunities for professional development and growth
• Collaborative work environment and great culture
• Experience on a client pushing the boundaries on generative AI

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