About the job

Summary_{By Outscal}

Experienced Video Marketing Lead needed to manage a team and drive video strategy for a leading WordPress SaaS company. Must have expertise in YouTube analytics, content creation, and visual storytelling. Experience with product explainers and marketing videos essential.

About the job

About Us

We are a leading WordPress SaaS company, serving over 3 million websites globally, including brands like eBay, Intel, and Toshiba. Founded as a bootstrapped business, we've grown significantly over the past decade. We're now on an exciting journey with our YouTube channel from 20K subscribers to 100K on your YouTube channel and beyond. Come join the marketing journey and make your mark!

Role Overview

We're seeking an experienced Video Marketing Lead to manage our content creation team and drive our video strategy across YouTube and social media platforms.

Key Responsibilities

Project Management: Lead a team of 3 in-office editors and 5 freelancers. Oversee brainstorming, planning, and execution of high-quality content.

Retention Editing: Analyze video performance metrics and optimize content strategy. Research trending topics and collaborate with marketing teams to create impactful videos.

Content Creation: Work with writers to produce various video types, including tutorials, explainers, marketing videos, and social media ads. Serve as the primary visual storyteller, translating complex concepts into engaging visual content.

Quality Control: Review, revise, and refine videos from other editors. Ensure consistency in voice, style, and tone. Continuously improve quality and innovate storytelling techniques.

Qualifications

Extensive experience in video production, with a portfolio of 100+ social media or YouTube videos

Track record of creating 50+ product explainers and marketing videos

Strong leadership skills and readiness to manage a team towards ambitious goals

Expertise in YouTube analytics and content strategy

Excellent visual storytelling abilities and attention to detail

Strong communication and people management skills

Compensation & Benefits

Salary Range: ₹15L - ₹20L per annum (based on experience, current CTC, and team fit)

Flexible leave policy

Casual dress code

MacBook and external monitor provided