Job Description:

• Understand request briefing from clients with sufficient information on products, industry, market, marketing objectives
• Analyze raw database related to products, target clients, branding, media habits, etc. and finalize them to conduct media plans
• Review drafted proposal/media plans conducted by planners
• Conduct and present proposal/media plans to key clients with difficult and complicated requests

• Follow up and adjust the media concept plans when there is any changes (down rating / decrease KPI, client’s change marketing / media plan…)
• Update trends in the market to clients: new branding marketing activities, new commercials, new regulations on branding marketing, etc.
• Conduct buying brief for buyers with sufficient information on broadcasting requests, priority spots, incident reports, …
• Lead Media Review quarterly and present to clients

Requirements

• At least 5 years of experiences in media integrated planning. Digital experience is a must.

• Fluent in using all research data, including client research and all other relevant software (TNS Infosys, DAN CCS, Facebook Insights, Google Trends).

• Manage your workload, timings, and deadlines to ensure that the quality of the work is delivered without compromising expected standards.

• Willing to learn, conscientious and enthusiastic with a can-do attitude.

• Able to provide solutions and self-driven to deliver good quality results.

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