Paid Media Manager

This role is a great opportunity to be part of one of the leading pet companies in the industry, you will part of a creative and innovative team where you can input your creative ideas, expand your current skills and grow with the company. They are looking for an ambitious Paid Media Manager to come and join them!

Location: Nottingham- Hybrid 
Salary: £30k-£45k 

Responsibilities:

• Develop and implement a comprehensive paid media strategy aligned with the overall marketing goals and objectives of the D2C brand.
• Define target audiences, key performance indicators (KPIs), and budget allocation for paid media campaigns.
• Plan, create, and execute paid advertising campaigns across various digital channels, such as social media platforms (Facebook, Instagram, Twitter, etc.), search engines (Google Ads, Bing Ads), and other relevant platforms.
• Collaborate with the creative team to develop compelling ad creatives and copy that resonate with the target audience and align with the brand's messaging.
• Work closely with other marketing teams, including content creators, SEO specialists, and analytics teams, to ensure a cohesive and integrated marketing approach.

Key Skills: 

• D2C/B2C expereince 
• Familiarity with various digital channels such as Facebook, Tik Tok, Youtube and PPC
• Ability to develop and implement a comprehensive paid media strategy aligned with overall business goals.
• Proactive attitude towards staying informed about industry trends
• Strong written and verbal communication skills to articulate campaign strategies, performance reports, and collaborate effectively with cross-functional teams

If this is of any interest to you at all please apply via the link or email your CV to kate@digitalwaffle.co!