Programmatic Account Manager, Automotive
Job Summary
Job Description
The Programmatic Account Manager, Automotive at Google will manage and grow client relationships, focusing on improving campaign efficiency and leveraging Google's products. This role requires a deep understanding of programmatic advertising, including DSPs, SSPs, and ad exchanges, as well as data analysis and strategic planning. Key responsibilities include building and maintaining client relationships, developing media strategies, serving as a programmatic product expert, providing account analysis, and liaising with clients on new product launches. Success in this role hinges on strong communication, analytical abilities, and collaborative teamwork both internally and externally within the automotive industry. The candidate will need to own the media strategy for clients, analyze performance, and identify new opportunities for growth.
Must have:
- 5 years digital advertising experience or 3 years with advanced degree
- Experience with advertisers/agencies
- Knowledge of DSPs, SSPs, Ad Exchanges
- Data analysis & strategic planning skills
- Client relationship management
- Automotive industry experience preferred
Good to have:
- Experience managing online advertising campaigns
- Knowledge of Google Marketing Platform
- Data-driven business approach
- Teamwork skills
Perks:
- Bonus
- Equity
- Benefits
Job Details
Minimum qualifications:
- Bachelor's degree or equivalent practical experience.
- 5 years of experience in digital advertising, consultative sales, digital media sales, business development, online media environment, or digital marketing role, or 3 years of experience with an advanced degree.
- Experience working with advertisers, agencies, or clients.
Preferred qualifications:
- Experience managing and improving online advertising campaigns.
- Experience with online media business processes and knowledge of Demand-Side Platforms, Supply-Side Platforms, and Ad Exchange.
- Experience with data and measurement products.
- Experience in data-driven business approach to build and maintain client relationships.
- Experience working in the automotive industry.
- Ability to work collaboratively in a team setting both internally and externally.
About the job
Businesses that partner with Google come in all shapes, sizes and market caps, and no one Google advertising solution works for all. Your knowledge of online media combined with your communication skills and analytical abilities shapes how new and existing businesses grow. Using your relationship-building skills, you provide Google-caliber client service, research and market analysis. You anticipate how decisions are made, persistently explore and uncover the business needs of Google's key clients and understand how our range of product offerings can grow their business. Working with them, you set the vision and the strategy for how their advertising can reach thousands of users.
Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.The US base salary range for this full-time position is $101,000-$147,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about .
Responsibilities
- Maintain relationships with clients and identify new opportunities for clients to improve efficiency and make better use of our products and features to achieve their goals.
- Build and maintain knowledge of Google's marketing products. Own the media strategy for our customers.
- Build and maintain knowledge of the Google Marketing Platform and offer feature demos and course guides. Serve as programmatic product expert for client and team, linking display and video approaches to media Key Performance Indicators (KPIs).
- Provide detailed account analysis and ensure that advertisers are satisfied with their performance goals.
- Serve as a liaison with clients regarding new product and feature launches, capabilities, and advertising opportunities.
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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.
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