Job Title: Sr Product Marketing Manager
Location: Bangalore/Noida
Cadence is a pivotal leader in electronic design, building upon more than 30 years of computational software expertise. The company applies its underlying Intelligent System Design strategy to deliver software, hardware and IP that turn design concepts into reality. Cadence customers are the world’s most innovative companies, delivering extraordinary electronic products from chips to boards to systems for the most dynamic market applications including consumer, hyperscale computing, 5G communications, automotive, aerospace industrial and health.
The Cadence Advantage
Job Summary
Join a high performance team focused on growing Cadence’s successful Verification IP (VIP) business while leveraging sales of related Cadence product lines. Expand team strength and provide overall product marketing responsibility for several protocol groups of Verification IP solutions.
Job Responsibilities
Experience and Technical Skills required
• Be the expert on key industry players and protocol market conditions and trends for the cutting edge HW interfaces
• Deliver market and competitive analyses.
• Drive product strategy and product directions to meet business goals
• Define product functionality and positioning together with R&D and Product Engineering teams
• Define product priorities and key enhancements. Update and deliver Product Line Plans and roadmap quarterly.
• Lead the cross-functional protocol teams.
• Work closely with sales to understand customer needs and identify strategic engagements for new technology;
• Work closely with standards bodies to understand and influence product direction and to enhance Cadence’s reputation and influence.
• Coordinate outbound campaigns to include creative use of social media/blogs/ internet and participation in corporate events
• Coordinate product collateral, sales training materials, and success stories/references. Regularly train and interact with the sales channel.
• Directly interact with prospects and key customers to ensure Cadence delivers to market needs and to ensure excellent customer experiences. Expect around 20% travel.
Qualifications
Behavioral skills required