Digital Marketing Specialist (Telegram Focus)

Join Logifuture's high-performing marketing team and take ownership of our advertising strategy across emerging social and communication channels, with a key focus on Telegram. Reporting to the Head of Digital Marketing, the successful candidate will collaborate with content and social teams to drive impactful campaigns for a market-leading brand with significant growth potential. If you have a passion for sports and experience in iGaming or a similar sector, this is a chance to make a real impact on emerging and innovative platforms.

Responsibilities

• Strategically manage and nurture existing Telegram channels to foster strong customer engagement and maximise their inherent value.
• Spearhead the creation and successful growth of new channels within the Telegram ecosystem and potentially other emerging platforms.
• Conduct thorough research on industry benchmarks, emerging trends, and target audience preferences to identify key opportunities.
• Design, implement, and optimise innovative advertising campaigns tailored to these channels, ensuring alignment with overall brand and business objectives.
• Partner closely with design and content teams to conceptualise and produce compelling, brand-aligned content that resonates with target audiences and drives business results.
• Proactively monitor the digital media landscape, staying ahead of the curve on new technologies, design tools, and relevant applications.
• Actively monitor and analyse customer feedback across all managed channels, identifying areas for improvement and implementing positive changes to enhance user experience.
• Propose and implement cutting-edge features and advancements within the channels, including the strategic use of bots and seamless integration with other company features.
• Collaborate effectively with influencers and influencer management agencies to maximise campaign reach and impact.
• Leverage audience insights and robust analytics data to rigorously evaluate campaign performance, providing actionable recommendations for continuous optimisation.