Gamification Manager

4 Months ago • All levels • Editorial

Job Summary

Job Description

This role requires expertise in gamification, content management, and betting/gaming. You'll design, implement, and analyze gamification campaigns for player activation, retention, and reactivation. Experience with LatAm region is a plus.
Must have:
  • Gamification Experience
  • Content Management
  • Betting/Gaming Domain
  • CMS Experience
Good to have:
  • LatAm Region
  • Figma Knowledge
  • Smartico Knowledge
  • English Proficiency

Job Details

Growe welcomes those who are excited to:
  • Plan, execute, and analyze gamification campaigns for players’ activation, retention, and reactivation;

  • Analyze and create segments for gamification campaigns;

  • Manage content inside the gamification back office;

  • Publish and update content;

  • Develop and maintain a gamification calendar aligned with main goals and ensure the deadlines are met;

  • Assist with identifying new gamification techniques that are available for set up in the gamification back office to maintain a high level of customer engagement;

  • Ensure published content follows the overall promo concept;

  • Collaborate with content writers, designers, and others as needed;

  • Test the set content to make sure everything is working correctly;

  • Participate in hypothesis testing connected with the retention- and activation-connected metrics.

We need your professional experience:
  • Experience in content management and working with CMS (Strapi, etc.);

  • Experience with betting/gaming domains is a must;

  • Experience in gamification is a must;

  • Experience with LatAm region will be a plus;

  • Basic knowledge of Figma;

  • Knowledge of Smartico;
  • Upper-Intermediate level of English.

We appreciate if you have those personal features:
  • Outstanding ability to think creatively, strategically, identify and resolve problems;

  • Ability to work independently;

  • Excellent communication and presentation skills;

  • Results-oriented mindset.

We are seeking those who align with our core values:
  • GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals;

  • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success;

  • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.

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About The Company

Here at Growe, we operate boldly in the iGaming and Entertainment industries, uniting brands worldwide and gathering expertise from diverse markets.


We focus on developing and implementing cutting-edge entertainment technology platforms and payment solutions, propelling assets' expansion and sustainable growth. We dare to unlock potential and seize opportunities, from launching new iGaming brands in Asia, Africa, and Latin America to providing exceptional opportunities to our team players and an extraordinary chance to succeed.


Check out our vacancies and join our growing team of opportunities unlockers.


Let's grow together!

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