User Acquisition Manager

3 Months ago • 4 Years + • Marketing

About the job

Job Description

User Acquisition Manager with 4+ years' experience managing and optimizing UA campaigns across various channels, strong analytical skills, and a passion for gaming.
Must have:
  • User Acquisition
  • Data Analysis
  • Campaign Optimization
  • Project Management
Good to have:
  • Gaming Experience
  • Cross-Functional Collaboration
  • Industry Trends
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Description

We are seeking a valiant User Acquisition Manager to join our Growth Team and develop effective user acquisition campaigns. 

As a User Acquisition Manager at Overwolf, you will oversee and execute user acquisition strategies. You will collaborate closely with cross-functional teams, including Marketing, Data, Product, and Creative teams, to drive user acquisition efforts and maximize user growth and engagement across various platforms. This role aims to achieve key performance indicators (KPIs) and growth targets, enhancing creators' visibility and revenue on Overwolf.

Responsibilities

In this role, you will:

  • Manage and optimize user acquisition (UA) campaigns across various channels to meet or exceed KPIs and growth targets.
  • Conduct thorough data analysis to identify trends, insights, and opportunities for optimizing campaign performance.
  • Explore and test new channels and targeting strategies to uncover scalable growth opportunities.
  • Collaborate with Creative, Data, and Product teams to align UA efforts with overall business objectives.
  • Stay informed about industry trends, best practices, and emerging technologies in user acquisition and digital marketing.
  • Conduct ancient elven ceremonies under the gaze of the full moon.

Requirements

  • At least 4 years of proven experience in user acquisition, with a strong record of driving results and achieving KPIs.
  • A Bachelor's degree in Marketing, Economics, Industrial Engineering, Business, or a related field.
  • Strong analytical skills and the ability to apply data-driven insights to optimization efforts.
  • A motivated, proactive, organized team player with excellent project management, communication, and interpersonal skills.
  • Fluent in English, both verbal and written.
  • Being an avid gamer is an advantage.
  • Being possessed by the lunar goddess: a serious plus.
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About The Company

We empower them to build, grow, and monetize in-game apps and mods. Built for creators by creators, Overwolf is uniting the in-game creator community. Our mission is to make sure that creators have everything they need to make a living doing what they love: developing awesome gaming experiences, enjoyed by both gamers and game developers.

 

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Nottingham, England, United Kingdom (Remote)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Hoboken, New Jersey, United States (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

Tel Aviv-Yafo, Tel Aviv District, Israel (On-Site)

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