CCP Games is seeking a Digital Product Manager to join their Marketing Services team in Reykjavik. This role involves driving the vision, strategy, and execution of digital products, commercial websites, and digital campaigns for their live-service game titles. Responsibilities encompass defining product requirements, managing the product lifecycle from ideation to launch, ensuring digital assets meet brand standards, overseeing website updates and optimizations, and optimizing user flows to boost engagement and revenue. The ideal candidate possesses experience in digital product management within relevant industries, understands free-to-play models, and has commercial website management expertise. Strong analytical and project management skills are essential, along with collaboration abilities across multiple teams.
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CCP Iceland is looking for a Digital Product Manager to join our Marketing Services team!
The Product Manager will drive the vision, strategy, and execution for digital products, commercial websites, and digital campaigns for our suite of live-service game titles. You will be responsible for designing and managing digital products that enhance the player experience, meet commercial objectives, and align with our broader strategic goals.
This role requires a blend of creativity, analytical thinking, and project management expertise, with a strong emphasis on collaboration with creative services, performance advertising, customer lifecycle management, and analytics teams.
Your Tasks:
Digital Product Design & Management:
Define and prioritize product requirements for commercial websites, in-game content support, and supporting digital tools.
Lead the end-to-end product lifecycle, from ideation and development to launch and iteration.
Ensure all digital assets meet brand, creative, and technical standards.
Commercial Website Management:
Oversee updates, optimizations, and new feature rollouts for our game’s commercial website.
Ensure seamless integration with in-game systems and marketing campaigns.
Optimize user flows to drive engagement, conversions, and revenue growth.
Your Profile:
Proven experience in digital product management, preferably within ecommerce, live-service, or entertainment industries.
Strong understanding of free-to-play business models, including player acquisition, engagement, and monetization.
Experience with commercial website management, UX/UI principles, and conversion optimization.
Proficient in data analysis tools (e.g., Excel, SQL, Tableau, or similar).
Knowledge of project management tools (JIRA).
What we can offer you:
A multicultural work environment that encourages growth, creativity, and innovation
Dual workstation setup and flexible work environment
An active fun club that hosts regular staff events
An excellent canteen that offers a weekly breakfast and lunch menu as well as drinks and snacks
Discretionary quarterly and annual performance sharing plan
Annual sports grant
Mobile phone and data plan package
Home internet
A conditional monthly green-commuting grant
Work environment that focuses on employee well-being
On-site doctor - free of charge, and other on-site wellbeing services at a discounted price
Relocation Package and Immigration sponsorship
All job applications will be reviewed in January after the holidays!
CCP Games is a leading game developer praised for its artistry, technology and game design that facilitates emergent behaviour, empowering players with compelling means of self-expression. Founded in 1997, the company is on a mission to create virtual worlds more meaningful than real life.
CCP Games is headquartered in Reykjavik, Iceland, and has additional studios in London and Shanghai.