Performance Specialist, Large Customer Sales

1 Month ago • 5 Years + • Business Development

Job Summary

Job Description

As a Performance Specialist, you'll support Sales and solution specialists, acting as a trusted advisor for clients. You'll engage with IT, Marketing, and privacy teams to understand their data architecture and marketing goals, helping them overcome challenges with Google's ads privacy products. You'll implement solutions integrating first-party data, leverage modeling and automation, and analyze performance data to provide actionable recommendations. You'll be the central contact for Search Excellence and Acceleration initiatives in Italy, owning the yearly plan execution and collaborating with EMEA counterparts. This role involves developing and executing performance strategies, creating compelling customer pitches, managing stakeholder relationships, and promoting AI-powered product solutions.
Must have:
  • Bachelor's degree or equivalent experience
  • 5+ years in digital media, sales, marketing, or product roles
  • First-party data & performance marketing experience
  • Fluent English & Italian
  • Develop and lead performance strategies
  • Client relationship management
Good to have:
  • Experience developing customer relationships
  • Identifying key internal stakeholders
  • Translating client needs into product adoption
  • Strategic planning, pitching, and execution

Job Details


Minimum qualifications:

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in digital media, sales, marketing, or product roles.
  • Experience working with first-party data and performance marketing.
  • Ability to communicate in English and Italian fluently to support client relationship management in Italy.

Preferred qualifications:

  • Experience developing customer relationships to support product adoption.
  • Experience identifying key internal stakeholders to build network and contribute to cross-functional collaboration.
  • Ability to translate client business needs into product adoption opportunities.
  • Ability to plan, pitch, and execute a start to finish business strategy.
  • Excellent written/verbal communication, presentation, strategic thinking and problem solving skills.

About the job

As a Performance Specialist, you will play a crucial role in supporting our Sales teams and solution specialists to navigate this complex environment. You will be the trusted advisor for our clients, engaging directly with IT, Marketing, and privacy-focused counterparts at client organizations, to understand their data architecture, marketing and performance objectives, helping them overcome challenges related to Google's ads privacy products and solutions, and guiding them in effectively integrating first-party data to drive campaign performance. You will be instrumental in implementing best solutions to integrate first-party data, leveraging modeling and automation to improve campaign performance and achieve client goals, supporting Sales teams to analyze performance data, identify areas for improvement, and provide actionable recommendations to clients.

You will be the central point of contact within the Italian market for all initiatives related to Search Excellence and Acceleration. This includes ownership of the yearly plan execution. You will collaborate closely with EMEA counterparts to build, refine, and activate the yearly Search Excellence and Acceleration plan for Italy, ensuring alignment with the EMEA overall plan and coordinating the track and trade of Search Excellence initiatives.

Our Large Customer Sales teams partner closely with many of the world’s biggest advertisers and agencies to develop digital solutions that build businesses and brands. We enjoy a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms. We're uniquely situated to help shape how companies grow their businesses in the digital age. We advise clients on Google's broad range of products across search, video and mobile to help them connect instantly and seamlessly with their audiences.

Responsibilities

  • Develop and lead performance strategy plans and execution for our prioritized clients.
  • Develop and deliver compelling customer pitches for advanced activation strategies.
  • Manage expectations and maintain relationships with stakeholders to build rapport and credibility, and plan, create, deliver strategy, and provide input to help stakeholders.
  • Be a catalyst of new AI powered product solutions in Italy to help Sales teams scaling those in the market.

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