Marketing Analyst

BUILD SOMETHING BIGGER THAN YOURSELF 
 

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How you will contribute to our magical experience?

The Analyst, Marketing Coordinator will be responsible for implementing strategic marketing and communication plans for the Marvel, Star Wars, and VENT (franchises within Consumer Products, Games & Publishing. Collaborating with internal teams (category, retail, creative, integrated marketing, etc.) and external partners (licensees and retailers), the role will ensure the efficient execution of plans to drive product visibility, sales, and the appropriate positioning of our brands to consumers.

The Analyst, Marketing Coordinator will be responsible for:

• Bachelor's degree in Marketing, Advertising, or Business Administration.
•  2+ years of experience as an analyst or coordinator in Marketing and Communication, preferably in consumer goods, entertainment, or communication agencies.
•  Coordinate 360° communication strategies and campaigns for Marvel, Star Wars, and VENT (Vault Entertainment) franchises and products.
•  Manage agency coordination for the development of online and offline campaigns, as well as events.
• Review and approve communication materials from commercial partners (licensees and retailers).
• Collaborate with other departments (Studios, Streaming, Integrated Marketing, Events, etc.) to ensure synergy in strategies and communication plans.
•  Measure campaign and project outcomes through post-mortem reports and business intelligence tools.
• Manage budgets, invoicing, and contracts.
• Advanced English level.
• Intermediate Spanish level.

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney