Expert Lead RHCS

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

Expert Lead (Romania, Hungary, Czechia, Slovakia)

About the role

As an Expert Lead you will drive healthcare professionals’ endorsement of Haleon brands. This role combines responsibility for setting up local strategy based on CEE one, delivery of the right content for LOC (based on global/ CEE materials and best practices), continuous improvement of effectiveness of expert activities in the market.

Key transformation pillars include understanding of external environment to shape right strategy and follow through with local teams to ensure brilliant execution and end-to-end effectiveness continuous assessment.

Role Responsibilities

• Define local Expert activities strategy based on CEE Transformation Strategy driving advocacy for our brands in the market. Define key focus areas that will enable expert marketing to drive expert advocacy for Haleon priority brands.

• Understand expert environment in the market. Drive continuous knowledge gathering across categories and HCPs targets.

• Definition of HCP target audience segmentation and specific target for the market

• Definition of specific KPIs and impact on advocacy- business impact.

• Definition of connection channels with defined HCPs targets. Close co-operation with Marketing and Expert Field Force, including face to face, digital, conferences, events.

• Influence key local stakeholders, including Local Leadership Team to enable proper resources allocation to drive effective and business impactful expert activities in the market.

• Lead and inspire expert team (Expert Marketing, Expert Digital Activation managers, Dental Field Force Manager) in LOC driving engagement and high-quality results.

• Inspire and influence local organization behind expert activities.

• Work closely with local Marketing Head as well as Sales Head to deliver best in class, fully aligned behind strategy and priorities local activation.

• Close co-operation with CEE Expert Marketing and Effectiveness Manager to provide feedback on local activities, key opportunities, and challenges, as well as gather knowledge on global/ CEE best practices.

• Set right KPIs and incentives for sales force and track delivery.

Why you?

Basic Qualifications:

• 12 years’ experience in FMCG/OTC marketing and preferably sales.

• Experience in targeting HPCs and/ or B2B experience is a must.

• Experience and proven track record in leadership of direct team.

• Strong experience in management of filed force effectiveness with proven track record of improvement.

• Experience with leading transformation of a business.

• Strong understanding of digital B2B marketing.

• Fluent English language skills.

Preferred Qualifications:

• Experience in a matrix organization.

• Good problem-solving skills.

• Ability to build strong relationships with multiple stakeholders.

• Being bold in moving things forward, pragmatic in turning data into actions, brings outside in.

Location – this role can be based in: Hungary, Romania, Czech Republic, or Slovakia

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

What we offer?

Haleon offers a dynamic hybrid work model, allowing you to achieve a balance between professional and personal life. Enjoy an attractive reward package that includes an annual bonus, awards for outstanding performance, and recognition for additional achievements and engagement. We prioritize your well-being by providing extensive support for work-life balance, offering flexible working solutions, including the possibility of working from home, and engaging in various health and well-being activities. Our commitment to diversity is reflected in our open and inclusive environment, which welcomes individuals of all backgrounds, embracing diversity in gender, race, ethnicity, sexuality, disability, and any other characteristic. As part of our commitment to your health, we provide a private medical package for both employees and their eligible counterparts. Our personalized learning approach ensures continuous growth and development in your professional journey. Join a supportive community that values collaboration and inclusivity and take part in integration events that foster a sense of belonging.

Haleon rewards your contribution with a benefits package depending on each CEE locations. More detailed information will be disclosed at a further stage of recruitment process.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.