Performance Specialist - Social

2 Months ago • All levels • Community Management

About the job

Job Description

As a Performance Specialist - Social, you will be responsible for implementing and optimizing paid social and search campaigns, ensuring they meet client performance targets. You will track campaign results, gather data analysis, and provide insights. Strong analytical skills and experience with social media platforms are essential.
Must have:
  • Paid Social Campaigns
  • Data Analysis Skills
  • Campaign Optimization
  • Social Media Platforms
Good to have:
  • Digital Innovation
  • Cross-Channel Planning
  • Vendor Relationship
  • Campaign Reporting
Perks:
  • Performance Driven
  • Innovation Focused
The purpose of this role is to implement and execute Paid Social and Search campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description:

Key responsibilities:

  • Provides day to day implementation, optimisation and upload of client campaigns through direct input
  • Proactively reviews and manages client data to ensure optimal performance on all campaigns
  • Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
  • Generates campaign reports and is responsible for pacing, QA and trafficking
  • Provide initial insights on campaign trends to the rest of the team
  • Be included in meetings with vendors and third party reps to maintain and develop relationships and  build knowledge of new features and betas
  • Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
  • Ensures best practice and innovation in all Paid activities
  • Research solutions and make recommendations to all relevant teams regarding digital innovation
  • Ensures best practice, consistency and innovation in all Performance activities
  • Contributes to knowledge-sharing across teams and engages in cross-channel strategic planning​
  • Plans accounts and growth opportunities, working closely with the team

Client Service

  • Day to Day management and financial health of the account needs to be managed within your DP team.
  • Managing expectations with your team lead.
  • Day to day administration – meeting minutes, agendas and timing plans.
  • Deadline driven
  • Attention to detail
  • Attending status /other meetings with media brands.

Commercial and service ownership

  • Manage overspend and underspend – Track monthly across all clients
  • Budget trackers to be updated on a daily basis

Location:

Cape Town

Brand:

Amplifi

Time Type:

Full time

Contract Type:

Permanent
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About The Company

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.


 

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