Regional BU - Touchpoint Manager OFFLINE

4 Months ago • 8 Years +

Job Summary

Job Description

The Regional BU - AC Touchpoint Manager OFFLINE is responsible for implementing, executing, and producing in-store communication materials based on global brand and touchpoint strategies. This includes POS materials (permanent and temporary) and C-materials like brochures and leaflets. The role leads BU POS projects regionally, manages agencies and suppliers, handles ordering processes and budgets, and manages project timelines, order and stock, and budget. Coordination with sales and CSOs is crucial, as is managing product ranges and new product launches. The ideal candidate possesses strong communication, analytical, and negotiation skills, and experience with UX and Agile methodologies.
Must have:
  • Implement instore communication materials
  • Lead BU POS projects
  • Manage agencies and suppliers
  • Project management (timeline, budget, stock)
  • Coordinate with sales and CSOs
  • 8+ years experience in relevant industries
  • Engineer + MBA
Good to have:
  • UX and Agile experience

Job Details

Company Description

In India, Bosch is a leading supplier of technology and services in the areas of Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology. Additionally, Bosch has in India the largest development center outside Germany, for end-to-end engineering and technology solutions. The Bosch Group operates in India through twelve companies: Bosch Limited – the flagship company of the Bosch Group in India – Bosch Chassis Systems India Private Limited, Bosch Rexroth (India) Private Limited, Bosch Global Software Technologies, Bosch Automotive Electronics India Private Limited, Bosch Electrical Drives India Private Limited, BSH Home Appliances Private Limited, ETAS Automotive India Private Limited, Robert Bosch Automotive Steering Private Limited, Automobility Services and Solutions Private Limited, Newtech Filter India Private Limited and Mivin Engg.Technologies Private Limited. In India, Bosch set-up its manufacturing operation in 1951, which has grown over the years to include 16 manufacturing sites, and seven development and application centers. The Bosch Group in India employs over 30,500 associates and generated consolidated sales of about Rs. 26,827 crores (3.1 billion euros) in fiscal year 2021-22 of which Rs. 24,406 crores (2.8 billion euros) are from consolidated sales to third parties. Bosch Limited is the flagship company of the Bosch Group. It earned revenue of over Rs. 11,782 crores (1.39 billion euros) in fiscal year 2021-22.
Additional information can be accessed at www.bosch.in

Job Description

Regional BU - AC Touchpoint Manager OFFLINE

  • Responsible for implementation (merchandising), execution and production of instore communication materials based on global brand and touchpoint strategy​

  • This includes POS (permanent and temporary) and C-materials such as brochures, leaflets, sample cards amongst others (BU specific)​

  • Lead implementation of all BU POS projects in the region​

  • Agencies and supplier management (merchandising and production where applicable)​

  • Ordering process owner and budget management​

  • Responsible for full project management incl. timeline, order and stock management, budget​

  • Manage the coordination and communication with sales, CSOs

  • Managing product range / new product launch

Qualifications

Engineer + MBA with 8 years experience in relevant / allied industries.

Additional Information

-Communication skills to make topic understood in the broader context of communication/ User journey management​

  • Analytic and negotiation skills​

  • UX and Agile working methods

  • KPI:

  • REACT​

  • specific POS KPIs: Number of POS meters installed, Number of displays implemented; Completeness of POS concept implementation,…

  • New product contribution

 

 

 

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