Brand Manager - NIKKE (South Korea, Anime Games)

11 Months ago • 2 Years + • Marketing

Job Summary

Job Description

Brand Manager for NIKKE in South Korea. Must have 2+ years of game marketing experience, strong communication skills, and proficiency in Korean.
Must have:
  • Game Marketing
  • Korean Proficiency
  • Communication Skills
  • Market Sensitivity
Good to have:
  • Anime Games
  • Influencer Marketing
  • Social Media
  • Event Planning
Perks:
  • Artist Collaborations
  • Business Development

Job Details

Responsibilities:

【About Level Infinite】
Level Infinite is Tencent’s global gaming brand. It is a global game publisher offering a comprehensive network of services for games, development teams, and studios around the world. We are dedicated to delivering engaging and original gaming experiences to a worldwide audience, whenever and wherever they choose to play while building a community that fosters inclusivity, connection, and accessibility. Level Infinite also provides a wide range of services and resources to our network of developers and partner studios around the world to help them unlock the true potential of their games.

1Responsible for marketing in South Korea for NIKKE, including but not limited to offline activi‐ ties, online campaigns, artist collaborations, social media marketing, public relations, event plan‐ ning, and business development collaborations; 2Familiar with local player insights, maintaining and expanding local channel and media resources, influencer resources, etc.; formulating influ‐ encer marketing strategies to precisely target users, and being responsible for data outcomes; 3Managing marketing activities and events on new media, social media, and other online chan‐ nels, as well as offline exhibitions and events, ensuring effective conversion.

【岗位职责】

1、负责NIKKE韩国地区营销工作,包括但不限于线下活动、线上话题活动、艺人合作、社会化媒体 营销、PR、活策划与BD合作等各模筹安排; 2、熟悉当地玩家洞察,当地渠道与媒体源,网红资源等维护与拓展;通制定网红营销策 略精准定位目有数据意数据负责; 3、负责新媒体、社交媒体等线上渠道的营销活动、营销事件,以及线下展会和线下活动,有效形成 转化。

Requirements:

1At least 2 years of experience in game marketing or the marketing industry, with a passion for marketing; experience in marketing in South Korea is preferred;
2
Keen market sensitivity, a love for creativity, the ability to quickly grasp game user preferences, and a deep understanding of game content ecosystems;

3Strong communication and coordination skills, the ability to execute and implement plans, and adept at multi-threaded and cross-team communication and collaboration;
4
Proficient in Korean, able to communicate and write documents in Korean;
5
Bonus points for: A liking for anime games and being a deep anime game player.

【岗位要求】

1. 2年及以上游戏营销或市工作经验对营销抱有情,有国地区的市场营销工作经 验优先;
2. ,喜欢创意,能够快速抓住游偏好,内容生深理解;
3. 良好的协调能力和行落地能力,善于多线程、跨团队作;

4. 精通韩语,可以用行工作通和文案撰写; 5. 加分:喜二次元游,深度二次元游玩家

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About The Company

Tencent is a world-leading internet and technology company that develops innovative products and services to improve the quality of life for people around the world.Read MoreEqual Employment Opportunity at TencentAs an equal opportunity employer, we firmly believe that diverse voices fuel our innovation and allow us to better serve our users and the community. We foster an environment where every employee of Tencent feels supported and inspired to achieve individual and common goals.Read More

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