Associate, Integrated Investment

23 Minutes ago • All levels

Job Summary

Job Description

As an Associate, Integrated Investment, you will be a key player in executing, optimizing, and analyzing media campaigns across various channels. You will work closely with internal teams and media partners to ensure smooth campaign delivery, stay updated on emerging trends, and provide strategic insights to drive client success. This role includes building strong relationships with media partners, coordinating the trafficking, optimization, and reporting of media campaigns, and assisting in the setup and execution of campaigns. You will also be responsible for providing insights into campaign analysis and optimization, staying updated on marketing trends, and preparing information for media plans and client presentations.
Must have:
  • Strong interpersonal and organizational skills
  • Ability to manage media campaigns from start to finish
  • A keen interest in emerging media trends
  • Detail-oriented with excellent time management
  • Ability to work well under pressure
  • Proficiency in Excel and PowerPoint
  • Strong collaborative mindset
  • Bachelor’s degree (preferred)
Perks:
  • Global maternity and parental leave
  • Competitive benefits packages
  • Vacation, compassionate leave, wellness days, and flex days
  • Six free therapy sessions
  • Access to online services for families and new parents
  • Hybrid work options
  • Summer Fridays
  • 12 Affinity Groups
  • Funding towards internal learning and development
  • Enterprise-wide employee discounts

Job Details

As an Associate, Integrated Investment, you will play a key role in the execution, optimization, and analysis of media campaigns across multiple channels. You’ll work closely with internal teams and media partners to ensure smooth campaign delivery, stay ahead of emerging trends, and contribute to strategic insights that drive client success.


You Will:  

  • Build strong relationships with media partners and communicate daily to ensure campaign initiatives run smoothly.
  • Coordinate the trafficking, optimization, and reporting of all media campaigns.
  • Stay up to date with the latest trends and emerging media opportunities to capitalize on Custom Partnerships and Sponsorships.
  • Assist in the setup and execution of media campaigns, ensuring all deliverables are met.
  • Demonstrate strong organizational skills and attention to detail, managing time effectively to meet deadlines.
  • Provide insights into campaign analysis and optimization, supporting overall performance improvement.
  • Stay up to date on and advise the Marketing and Media groups on the latest trends in interactive marketing/media and developments.  
  • Aid in the development of “Point of View” (POV) documents on new trends or special opportunities.  
  •  Research and prepare new information for paid media plans, RFPs, and client presentations.
  • Collaborate with multiple teams on presentations, campaign reporting, and other deliverables.

You Have:  

  • Strong interpersonal and organizational skills, with the ability to clearly communicate with both internal teams and external media partners.
  • Proven ability to manage media campaigns from start to finish, with experience in trafficking, reporting, and optimization.
  • A keen interest in emerging media trends and an eagerness to stay ahead of industry changes.
  • Detail-oriented with excellent time management skills to handle multiple projects and meet deadlines.
  • Ability to work well under pressure and manage time effectively in a fast-paced environment.
  • Proficiency in Excel and PowerPoint for reporting and presentations.
  • Strong collaborative mindset and ability to work across teams to meet goals.
  • Bachelor’s degree in marketing, Communications, Advertising, or related field (preferred).

 What We Offer 

  • Global maternity and parental leave 
  • Competitive benefits packages 
  • Vacation, compassionate leave, wellness days, and flex days 
  • Six free therapy sessions through Therify  
  • Access to online services for families and new parents  
  • Hybrid work options* 
  • Summer Fridays (off at 3:00 PM local time every Friday)
  • 12 Affinity Groups
  • Funding towards internal learning and development
  • Enterprise-wide employee discounts  

Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from an office a minimum of 3 days a week.

 

Critical Mass is an equal opportunity employer. 

The Critical Mass Talent Acquisition team will only communicate from email addresses that use the URLs criticalmass.com and us.greenhouse-mail.io. We will not use apps such as Facebook Messenger, WhatsApp, or Google Hangouts for communicating with you. We will never ask you to send us money, technology, or anything else to work for our company. If you believe you are the victim of a scam, please review your local government consumer protections guidance and reach out to them directly.

If U.S. based: https://www.consumer.ftc.gov/articles/job-scams#avoid
If Canada based: https://www.canada.ca/en/services/finance/consumer-affairs.html
If U.K. based: https://www.gov.uk/consumer-protection-rights
If Costa Rica based: https://www.consumo.go.cr/educacion_consumidor/consejos_practicos.aspx 

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About The Company

Critical Mass is a team of 1,800 inspired folks based in 12 offices around the world, providing full-service digital capabilities for the greatest brands on Earth. Our secret sauce is our uncompromising design standards, our relentless focus on customers, and an ability to put powerful new technologies to work for our clients.


We work with the best—Apple, Nike, Mars Wrigley, Nissan, Diageo, Airbnb, BMW, BNY Mellon, Johnson & Johnson, and many more—brands who strive for connected digital ecosystems and unparalleled experiences. We help them get there by gaining deep insight into their consumers and orchestrating data, AI, design, media, and tech stacks around human stories.


We’re a global agency founded in Canada, but digital is our home. If you know us, then you know we’re a special, quirky place that attracts big talent and tiny egos. (We actually give out a “so f-n nice” award—lots of them). But just because we’re friendly doesn’t mean we’re not a force to be reckoned with. We’re driven. Relentless. And we live our values. We’re Critical Mass, but our friends call us CM. Please call us CM!

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