CRM Product Manager

1 Year ago • All levels • Product Management

Job Summary

Job Description

CRM Product Manager with experience in iGaming, strong understanding of CRM systems, excellent project management, data analysis, and communication skills.
Must have:
  • CRM Systems
  • Product Management
  • Data Analysis
  • Cross-Functional Teams
Good to have:
  • iGaming Industry
  • User Research
  • Feature Releases
  • Customer Development
Perks:
  • Travel Expectations
  • Company Culture

Job Details

As a CRM Product Manager, you will oversee the development and delivery of our CRM software, setting the product strategy and vision, and ensuring alignment across cross-functional teams. Your role will involve creating and prioritizing the product roadmap, conducting user research, analyzing data, and managing feature releases to meet customer needs and drive the success of our CRM product.

What You'll Do

Product Strategy and Vision:

  • Define and articulate the product’s goals and objectives in collaboration with key stakeholders.
  • Identify key features and functionalities required to achieve these goals.

Product Roadmap and Prioritization:

  • Develop a detailed product roadmap outlining key milestones and deliverables.
  • Prioritize features and functionalities for each release based on customer needs, market trends, and technical feasibility.
  • Manage limited resources efficiently to maximize product impact.

Cross-Functional Collaboration:

  • Work closely with product designers, developers, engineers and operations
  • Ensure all teams are aligned with the product vision and roadmap.
  • Provide necessary resources and support to enable effective execution.

User Research and Customer Development:

  • Conduct focus groups, surveys, and in-depth interviews with key customers.
  • Analyze usage data to understand customer needs and preferences.
  • Use insights to inform product strategy and development.

Data Analysis and Reporting:

  • Track and analyze user engagement metrics, revenue data, and customer feedback.
  • Create reports and dashboards highlighting key insights and trends.
  • Use data to identify opportunities for product improvement and inform strategic decisions.

Feature Release:

  • Manage the successful launch of new features and enhancements.
  • Communicate updates to users and conduct workshops for effective adoption.
  • Gather feedback post-launch to continually refine and improve the product.

What We're Looking For

  • Proven experience as a Product Manager, preferably in the iGaming or related industry.
  • Strong understanding of CRM systems and best practices.
  • Excellent project management and organizational skills.
  • Ability to analyze data and generate actionable insights.
  • Exceptional communication and interpersonal skills.
  • Experience working with cross-functional teams.
  • Ability to manage multiple priorities in a fast-paced environment.

Company Summary

Aristocrat Interactive  

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together.  The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). 

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), mobile games publishing (Pixel United) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play.

Our Values

  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Travel Expectations

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About The Company

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming),social casino (Product Madness)and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission tobring joy to life through the power of play.For further information visit the Group's website at

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