Lifecycle Marketing Analytics Intern

2 Weeks ago • Upto 1 Years

About the job

SummaryBy Outscal

This internship at EA focuses on lifecycle marketing analytics, requiring strong analytical skills, data exploration experience, and communication abilities to extract insights and deliver recommendations. Must be proficient in data analysis and possess knowledge of statistics and experimental design. Experience with SQL or R programming is a plus.

The EA Fan Intelligence Data and Analytics Team is looking for a summer intern to support our lifecycle program at our EA Headquarter in Redwood Shores, CA, reporting to the Director of Franchise Analytics. We are looking for someone who is interested in learning more about the marketing world, digging into diverse data sets related to our marketing campaigns, applying leading edge data analytics techniques, extracting insights, creating data visualizations, and communicating recommendations to our marketing partners.

What you will do:

  • Gain a good understanding of key marketing metrics that we use to evaluate the success of our campaigns, especially lifecycle marketing program

  • Work with marketing partners to understand their needs and deliver data analysis to support decision-making that leads to improved marketing performance

  • Approach analyses with structured, strategic thinking to design a plan before digging into data.

  • Select, process, and explore data from an array of internal and third-party data sources to find the signal in the noise.

  • Create presentations with crisp data visualizations to tell compelling data stories to partners and influence the business.

  • Collaborate across a global network of colleagues, with teamwork as a priority.

  • Manage multiple projects involving complex data collection, analysis and application.

  • Build on your enthusiasm for continuous learning and improvement.

Your Profile:

  • Curious and creative, you enjoy exploring data and finding the next big opportunity.

  • Strong analytical, problem-solving, and critical thinking skills.

  • Able to operationalize abstract questions into a quantitative investigation and tackle them in a data-driven manner.

  • Strong communication skills - regular project updates, communication with and across teams, and analytical “storytelling” - distilling quantitative insights into easy to digest and intuitive presentation form.

  • Ability to work collaboratively as a team, and with other teams spread globally.

  • You have the enthusiasm and motivation to challenge thinking and promote meaningful change.

  • You view challenges as opportunities and enjoy solving problems and removing obstacles.

Background and Technical Skills:

  • Currently pursuing a Bachelor’s or Advanced degree in STEM (Science, Technology, Engineering, and Math) field or economics

  • Experience with analytics project is a plus

  • Knowledge of statistics, probability, hypothesis testing, and experimental design is a plus.

  • Some SQL or R statistical programming (or equivalent) is a plus

US COMPENSATION AND BENEFITS

The base salary ranges listed below are for the defined geographic market pay zones in these states. If you reside outside of these locations, a recruiter will advise on the base salary range and benefits for your specific location.

EA has listed the hourly pay ranges it in good faith expects to pay applicants for this role in the locations listed, as of the time of this posting. Salary offered will be determined based on numerous relevant business and candidate factors including, for example, degree type (e.g. Bachelor’s, Master’s, PhD), what stage you are in your degree journey (i.e. freshman, sophomore, etc.), qualifications, certifications, experience, skills, geographic location, and business or organizational needs.

HOURLY PAY RANGES

  • California (depending on location e.g. Los Angeles vs. Sacramento): º $19 - $29 USD Hourly

The pay is just one part of the overall compensation at EA. We also offer a package of benefits including 80 hours per year of sick time (prorated based on scheduled hours per week if less than full-time), 16 paid company holidays per year, medical insurance, and 401(k). Interns in California are also eligible for Voluntary Disability Insurance.

About Electronic Arts

We’re proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth.

We take a holistic approach with our benefits program, focusing on physical, emotional, financial, career, and community wellness to support a balanced life with paid time off and new parent leave, plus free games and so much more. We nurture environments where our teams can always bring their best to what they do.

Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.

About The Company

We exist to inspire the world to play. We put our people first, and we thrive off their diversity in our innovative technology and immersive storytelling. We’re doing the work to give everyone the space to be their full selves while giving back to our community, no matter where you’re working from. We’re looking for problem-solvers, game-changers, innovators, dreamers, doers—people that are ready to move the needle and transform the future of gaming. Join us.

Shanghai, China (On-Site)

England, United Kingdom (On-Site)

Telangana, India (On-Site)

Shanghai, China (On-Site)

Telangana, India (Hybrid)

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