Sr. Indirect Demand Specialist

3 Months ago • 5 Years + • Campaign Management • $70,000 PA - $420,000 PA

Job Summary

Job Description

The Sr. Indirect Demand Specialist at Netflix will collaborate with channel partners (DSPs, resellers, aggregators) to cultivate demand for Netflix advertising inventory. Responsibilities include developing scalable mechanisms and playbooks to attract new clients and cultivate high-potential opportunities. The role requires managing daily inbound for programmatic deals, ensuring alignment with campaign objectives and client goals. The specialist will develop and implement operational best practices, partner with sales teams to analyze deal performance (spend, new advertisers, growth, churn), and use insights to improve deal curation strategies. The ideal candidate possesses extensive experience in digital advertising, programmatic advertising, data analysis, and client management.
Must have:
  • 5+ years digital advertising experience
  • Data analysis expertise
  • Programmatic advertising knowledge
  • Client-facing experience
  • Collaboration with channel partners
Perks:
  • Comprehensive Health Plans
  • Mental Health support
  • 401(k) Retirement Plan
  • Stock Option Program
  • Paid Time Off
  • Flexible Time Off

Job Details

Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

The Indirect Demand Management team is part of the Ads Channels & Operations team within the Netflix Advertising organization. This is a team of experts who curates and executes inventory strategies that enables programmatic buyers to make investments that best address their campaign objectives. The ideal candidate will bring ad tech and programmatic industry expertise, data-driven problem-solving, and stellar communication skills. They should be a proven high-performer in a fast-paced, demanding environment and have experience driving operational excellence. They will facilitate collaboration with channel partners (e.g., DSPs, resellers, aggregators) to drive demand from partner-led accounts and CTV marketplaces. 

Key areas of responsibilities include:

  • Collaborate with channel partners to create demand, developing scaled mechanisms and playbooks to unlock new clients and grow high-potential opportunities.

  • Own day-to-day inbound for always-on programmatic deals sourced by DSP partners, consulting on operational needs for programmatic campaigns and ensuring alignment with campaign objectives and client goals. 

  • Develop and scale operational best practices in a predictable and repeatable manner across channel partners to enhance discoverability and facilitate effective buying for customers

  • Partner with Sales Revenue teams to identify trends and health of always-on deals, such as spend, net new advertisers, growth, churn, and accounts ready for ‘graduation’; use insights to improve deal curation strategy. 

Basic Qualifications

  • 5+ years of digital advertising and client facing roles with a focus on data analysis experience

  • Experience with annual brand and media planning; deep understanding of ad tech and programmatic advertising, industry trends, emerging technologies, and changes in the programmatic landscape. 

  • Experience analyzing data and best practices to assess performance drivers 

Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $70-420k.

Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs.  Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits .

Netflix is a unique culture and environment.  Learn more .

is a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want an accommodation/adjustment for a disability or any other reason during the hiring process, please send a request to your recruiting partner.

We are an equal-opportunity employer and celebrate diversity, recognizing that diversity builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.

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About The Company

Netflix is one of the world's leading entertainment services with over 247 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

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