Content Strategy Lead
Job Summary
Job Description
- Content Strategy
- Data Analytics
- Storytelling
- Creative Collaboration
- MBA
- Novel Writing
- Screenplay Writing
- Market Adaptation
- Diversity & Inclusion
- Global Team
11 skills required
Job Details
What You’ll Do:
- Content Strategy & Scheduling: Develop and oversee the content strategy for Galatea, including the scheduling and pricing of audiobooks and ebooks across 10 local markets. Ensure a consistent pipeline of high-quality stories that drive user retention and satisfaction.
- User Acquisition & Retention: Work closely with the marketing team to leverage content for user acquisition and retention strategies, using both paid and organic channels.
- Data-Driven Insights: Utilize data to inform content decisions. Translate complex analytics into actionable insights that enhance the quality and appeal of our stories. Continuously optimize content strategy based on user behavior and feedback.
- Collaboration with Creative Teams: Lead and collaborate with the writer's room and editorial teams to ensure that creative output aligns with user-derived insights. Foster a culture of iterative improvement where data and creativity coexist to produce world-class storytelling.
- Market Adaptation: Tailor content strategies to fit the unique demands of each local market, ensuring that our stories resonate culturally while maintaining global standards of quality.
- Production Efficiency: Monitor and control production costs while maintaining a high standard of storytelling. Ensure that content is delivered on time and within budget, optimizing resources to maximize ROI.
What You'll Bring:
- Education: MBA or an advanced degree in a relevant field is preferred.
- Experience:
- Extensive experience in a content strategy role, preferably within a tech-driven, analytically rigorous environment.
- Proven ability to work with creatives, with hands-on experience in writing novels, screenplays, or similar narrative-driven content.
- Strong understanding of data analytics and the ability to translate data into actionable insights.
- Skills:
- A deep passion for storytelling with a solid understanding of what makes a story engaging and commercially successful.
- Exceptional analytical skills with a strong talent for translating numbers into strategic actions.
- Strong leadership skills with the ability to manage cross-functional teams and projects.
- Excellent communication skills, with the ability to convey complex ideas to both creative and analytical teams.
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About The Company
We believe every author should have an equal opportunity to succeed. Therefore, our mission is to discover hidden talents and turn them into globally successful authors.
Inkitt is a pioneer at the forefront of Data Driven Publishing. Using an analytic and objective approach, we’ve discovered hundreds of talented authors around the world with over 50% of our published authors achieving $100,000+ in sales. We have forever changed the traditional publishing model by inventing an algorithm which analyzes users' reading behavior to identify hits, in turn removing subjectivity from the equation. This gives Inkitt the unique ability to discover hidden talents that might otherwise have gone unnoticed.
Hits that are identified by our algorithm, are then licensed to and distributed on our Galatea app where we systematically generate blockbusters by A/B testing the content of our stories. This process is our own unique creation, and something which has never before been done in the entertainment industry.
At present, we are an international team of 85 passionate and dedicated inventors and entrepreneurs and we are growing quickly. We are proud that our mission has persuaded early investors in Google and Spotify to back us, as well as attracted talents from Netflix, Activision Blizzard, DeliveryHero, Babbel, and N26 to join us.
We invent new solutions to problems we encounter, as opposed to simply iterating upon existing solutions.
Join us to build the Disney of the 21st Century!
FT1000: #8 Fastest-Growing Company in Europe 2023
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