Brand Management Director

4 Hours ago • All levels • $175,000 PA - $255,000 PA

Job Summary

Job Description

As a globally leading cryptocurrency and web3 trading platform, OKX recently announced its launch in the United States. The brand is working towards building the leading crypto platform in the region, and OKX is seeking an individual to lead the region's brand partnerships and marketing efforts. The responsibilities include leading the brand marketing and partnerships team, developing integrated marketing plans, leading a cross-functional marketing team, implementing a comprehensive marketing strategy, collaborating with cross-functional teams, and leading program and campaign reporting.

Must have:

Strong strategic thinker.
Ability to work in a start-up environment.
Knows how to "get things done" as a leader and doer.
Operate efficiently and effectively in a complex working dynamic.
A well organized leader with the ability to drive a diverse, cross-functional team.
Proficient / strong understanding of the cryptocurrency / web3 spaces.

Perks:

Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependents
More that we love to tell you along the process!

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cross-functional

Job Details

Who We Are

At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.

About the Opportunity

What You’ll Be Doing

Act as a leading voice for the brand marketing and partnerships team across the Americas region, with a primary focus on the United States.
Partner with the regional Growth teams to develop integrated marketing plans that grow the business and help deliver against regional objectives and goals.
Partner with and lead a cross-functional marketing team, to include but not limited to marketing and product, to develop, plan and execute integrated brand marketing and partnership plans.
Develop and implement a comprehensive marketing strategy for each priority market across the Americas aligned with global business objectives and local market KPIs.
Collaborate with cross-functional teams to ensure alignment and smooth campaign planning and execution.
Work cross-functionally across the marketing, local markets and product teams (to name a few) to be a thought-leader for the business and brand.
Lead program and campaign reporting for the priority local markets across the Americas region.

What We Look For In You

Strong strategic thinker.
Ability to work in a start-up environment.
Knows how to "get things done" as a leader and doer.
Operate efficiently and effectively in a complex working dynamic.
A well organized leader with the ability to drive a diverse, cross-functional team.
Proficient / strong understanding of the cryptocurrency / web3 spaces.

Perks & Benefits

Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
Wellness and meal allowances
Comprehensive healthcare schemes for employees and dependents
More that we love to tell you along the process!

OKX Statement:

OKX is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, and non-job related physical or mental disability, or protected veteran status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

The salary range for this position is $175,000 - $255,000
The salary offered depends on a variety of factors, including job-related knowledge, skills, experience, and market location. In addition to the salary, a performance bonus and long-term incentives may be provided as part of the compensation package, as well as a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via OKX internal or external careers site.