Brand Management Director
Job Summary
Job Description
As a globally leading cryptocurrency and web3 trading platform, OKX is seeking a Brand Management Director to lead brand partnerships and marketing efforts in the United States. The role involves leading brand marketing and partnerships across the Americas region, primarily focusing on the United States. Responsibilities include developing and executing marketing plans, collaborating with cross-functional teams, and leading program reporting. The role requires a strategic thinker who can work in a start-up environment, drive a diverse team, and understand the cryptocurrency/web3 spaces.
Must have:
- Lead brand marketing and partnerships across Americas.
- Develop and execute integrated marketing plans.
- Collaborate with cross-functional teams.
- Lead program and campaign reporting.
Good to have:
- Strong strategic thinker.
- Ability to work in a start-up environment.
- Understanding of cryptocurrency/web3 spaces.
Perks:
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependents
1 skill required
Job Details
Who We Are
About the Opportunity
As a globally leading cryptocurrency and web3 trading platform, OKX recently announced its launch in the United States. The brand is working towards building the leading crypto platform in the region, and OKX is seeking an individual to lead the region's brand partnerships and marketing efforts.
What You’ll Be Doing
- Act as a leading voice for the brand marketing and partnerships team across the Americas region, with a primary focus on the United States.
- Partner with the regional Growth teams to develop integrated marketing plans that grow the business and help deliver against regional objectives and goals.
- Partner with and lead a cross-functional marketing team, to include but not limited to marketing and product, to develop, plan and execute integrated brand marketing and partnership plans.
- Develop and implement a comprehensive marketing strategy for each priority market across the Americas aligned with global business objectives and local market KPIs.
- Collaborate with cross-functional teams to ensure alignment and smooth campaign planning and execution.
- Work cross-functionally across the marketing, local markets and product teams (to name a few) to be a thought-leader for the business and brand.
- Lead program and campaign reporting for the priority local markets across the Americas region.
What We Look For In You
- Strong strategic thinker.
- Ability to work in a start-up environment.
- Knows how to "get things done" as a leader and doer.
- Operate efficiently and effectively in a complex working dynamic.
- A well organized leader with the ability to drive a diverse, cross-functional team.
- Proficient / strong understanding of the cryptocurrency / web3 spaces.
Perks & Benefits
- Competitive total compensation package
- L&D programs and Education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependents
- More that we love to tell you along the process!
OKX Statement:
OKX is committed to equal employment opportunities regardless of race, color, genetic information, creed, religion, sex, sexual orientation, gender identity, lawful alien status, national origin, age, marital status, and non-job related physical or mental disability, or protected veteran status. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
- The salary range for this position is $175,000 - $255,000
- The salary offered depends on a variety of factors, including job-related knowledge, skills, experience, and market location. In addition to the salary, a performance bonus and long-term incentives may be provided as part of the compensation package, as well as a full range of medical, financial, and/or other benefits, dependent on the position offered. Applicants should apply via OKX internal or external careers site.
