Marketing Manager

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question.

With category-leading brands such as Sensodyne, Voltaren, and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge, and expertise, we’re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It’s an opportunity to be part of something special.

Our Offer:

• Comprehensive Health Insurance
• Life Insurance
• Meal Allowance
• Corporate car to make your commute comfortable.
• Mobile Benefit
• Additional Vacation Days & Additional Vacation Pay
• Additional Maternity and Paternity Leave
• Fitness Compensation
• Flexible Working Hours
• Referral Program
• Employee Assistance Programme (EAP)
• Travel and Expenses

About the role:

As the Marketing Manager Kazakhstan, you will assume a pivotal leadership role with overarching responsibility for driving growth, optimizing performance, and shaping the strategic vision for the Kazakhstan market. Your role transcends traditional Marketing Manager responsibilities, requiring visionary leadership to shape and execute transformative initiatives. You will wield significant influence over global and regional marketing strategies, leading and guiding a team of seasoned professionals. Stakeholder engagement will extend to the highest levels, collaborating with the CEE BU Marketing teams and the CEE Export Markets Leadership Team to secure approval and alignment on mission-critical initiatives. In this dynamic role, you will hold full P&L accountability, ensuring that your strategic decisions not only drive impact but also align with broader organizational objectives.

Your Day to Day:

• Exercise executive leadership by supervising and empowering a high-performing team of marketing professionals, providing strategic guidance, training, and unwavering support to execute marketing initiatives at an exceptional level.
• Spearhead and elevate brand marketing efforts, overseeing the development and execution of a consistent messaging, visual identity, and positioning strategy across diverse channels and touchpoints.
• Strategically manage substantial media investments by collaborating closely with media agencies to develop sophisticated media plans, optimize spend, and meticulously track campaign performance.
• Lead and execute high-impact promotional activities, including product launches, seasonal campaigns, and other initiatives, with the aim of not only propelling consumer awareness but also solidifying purchase intent.
• Foster collaborative partnerships with cross-functional teams such as sales, product development, and creative services, ensuring a seamless and integrated approach to marketing efforts.
• Conduct advanced market research and analysis, identifying nuanced consumer trends, market opportunities, and competitive landscapes, utilizing insights to inform and shape cutting-edge marketing strategies.
• Take command of trade marketing activities, encompassing trade promotions, merchandising, and channel-specific marketing initiatives, strategically aligned to support and elevate sales and distribution objectives.
• Leadership of assigned cross-Export Markets initiatives & projects.

Ideal Candidate Profile:

• Proven track record as a Marketing Manager, Senior/Group Brand Manager, or Customer Marketing Manager roles within the FMCH or FMCG industry.
• Exceptional knowledge and understanding of brand marketing, media planning, and trade marketing.
• Demonstrated success in developing and implementing transformative marketing strategies that drive substantial business growth and elevate consumer engagement.
• Extensive experience orchestrating successful new product launches.
• Proficient in advanced market research and analysis techniques.
• Fluent English language skills.

Preferred Qualifications:

• Results-oriented mindset with a strategic focus, demonstrating a can-do attitude and consistently delivering measurable outcomes that exceed ambitious targets.
• Outstanding communication and interpersonal skills, effectively navigating the complexities of executive leadership interactions.
• Exceptional leadership and team management skills, showcasing the ability to inspire and motivate teams to surpass goals.

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.