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Search Specialist

Search Specialist

1 Month ago • 2-5 Years • Marketing

About the job

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cross-functional

Job Description

The Search Specialist at Google's gTech Ads Solutions team partners with the Large Customer Sales (LCS) team. Responsibilities include advising key Google Ads clients on digital marketing and tech solutions, designing media plans, delivering complex technical solutions, and building relationships with advertisers to boost product adoption. The role involves collaborating with teams to drive client growth, leveraging market and competitive insights, and serving as a Search product expert. The specialist will also advocate for new product features, assist with adoption, provide technical guidance, and ensure customers achieve business goals through effective use of Google Ads.

Must have:

Bachelor's degree or equivalent experience
2+ years digital media/marketing experience
Experience implementing and measuring campaigns
Data analysis & interpretation skills
Excellent communication & collaboration skills
Knowledge of Search Products and online ads

Good to have:

MBA or Master's in CS
5+ years experience in internet products/technologies
Experience with marketing measurement techniques (incrementality testing, media mix modeling, attribution modeling)

Minimum qualifications:

Bachelor's degree or equivalent practical experience.
2 years of experience working with digital media or digital marketing/advertising solutions, implementing and measuring campaigns and providing client solutions.

Preferred qualifications:

MBA or Master's Degree in Computer Science or equivalent practical experience.
5 years of experience in Internet products and technologies.
Experience in Data Analysis, interpreting complex datasets, identifying trends, and translating findings into narratives.
Experience in Marketing Measurement and familiarity with marketing measurement techniques, including incrementality testing, media mix modeling, and attribution modeling.
Knowledge of Search Products, the performance advertising market or online ads landscape.
Ability to work cross-functionally with multiple teams and stakeholders with excellent relationship building, collaboration, negotiation, influencing, written and verbal business communication skills.

About the job

gTech Ads is responsible for all support and media and technical services for customers big and small across our entire Ad products stack. We help our customers get the most out of our Ad and Publisher products and guide them when they need help. We provide a range of services from enabling better self help and in-product support, to providing better support through interactions, setting up accounts and implementing ad campaigns, and providing media solutions for customers business and marketing needs and providing complex technical and measurement solutions along with consultative support for our large customers. These solutions range from bespoke and customized ones for our customers to scalable support for millions of customers worldwide. Based on the evolving needs of our ads customers, we partner with Sales, Product and Engineering teams within Google to develop better solutions, tools, and services to improve our products and enhance our client experience. As a cross-functional and global team, we ensure our customers get the best return on investment with Google and we remain a trusted partner.

The gTech Ads Solutions team partners with the Large Customer Sales (LCS) team to provide product and data driven expertise to empower our customers to meet the advertising goals. Our Large Customer Sales teams partner closely with the world’s biggest advertisers and agencies to develop digital solutions that build strong businesses and brands. The team enjoys a bird’s eye view on the massive transformation occurring as advertising shifts to mobile and online platforms and are uniquely situated to help shape how companies grow their businesses in the digital age.

Google creates products and services that make the world a better place, and gTech’s role is to help bring them to life. Our teams of trusted advisors support customers globally. Our solutions are rooted in our technical skill, product expertise, and a thorough understanding of our customers’ complex needs. Whether the answer is a bespoke solution to solve a unique problem, or a new tool that can scale across Google, everything we do aims to ensure our customers benefit from the full potential of Google products.

To learn more about gTech, check out our .

Responsibilities

Advise key Google Ads clients, leveraging digital marketing and tech solutions to address business issues, collaborate as a thought partner, design media plans, and deliver complex technical solutions to achieve business goals.
Build relationships with external advertisers to deliver business outcomes through Google Ads, supporting planning, pitching, implementation, and optimization to boost product adoption and business growth.
Collaborate with teams to drive growth plans for clients. Develop and apply insights of market and competitive environment for vertical and sub-verticals in solutions offered.
Serve as the customer's Search product expert by successfully delivering consultative digital marketing solutions that address complex issues and enhance the customer's sophistication and digital maturity.
Advocate new product features, assist with adoption through setup and provide technical guidance for infrastructure and data integration in Google Ads.

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About The Company

Google

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A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.