Creative Producer

1 Month ago • 2 Years + • Game Production

Job Summary

Job Description

As a Creative Producer at Nexters, you'll be responsible for generating ideas for playable ads for their flagship project, Hero Wars. This involves conducting market research, analyzing best practices, developing strategies and tactics, leading brainstorming sessions, overseeing production, writing briefs for creators and developers, analyzing test results, and collaborating with various teams (UA, analytics, production, development). You'll need a deep understanding of the advertising industry, performance marketing, and player motivations in different game genres. Your responsibilities include pitching creative ideas, managing the production process, and ensuring high-performing playable ads. Strong communication and analytical skills are essential.
Must have:
  • 2+ years experience in creative production
  • Familiarity with Playable ads
  • Understanding of performance advertising
  • Script and brief writing experience
  • Analytical mindset
  • Strong communication skills
Good to have:
  • Passion for gaming
  • Portfolio of completed projects
  • Video editing skills
  • Game design understanding
  • Familiarity with game engines
Perks:
  • Healthcare
  • Paid vacation days
  • Sick leave
  • Remote work option
  • Sports activities
  • Relocation support
  • Language courses
  • Industry events participation

Job Details

Marketing Team


About Nexters

Nexters is an international game development company that strives to introduce the joy of core gaming experiences to casual players. In 2021 we went public and listed on the NASDAQ (GDEV). Nexters is part of the GDEV holding, which also includes Cubic Games, Royal Ark, Game Gear studios. Our people work worldwide from offices in Cyprus, Armenia, and Kazakhstan or remotely. We want brilliant professionals who love building great games in a team with one of the best cultures.


About your role

We are looking for a Creative Producer with strong creative thinking, a deep understanding of the advertising industry, and current trends in performance marketing. You will generate ideas for playable ads for our flagship project, Hero Wars, so a solid understanding of the gaming industry and player motivations across different genres is essential.

What you’ll be doing

  • Conducting research, analyzing the market, and reviewing best practices for high-performing playable ads from other channels
  • Developing strategies, tactics, plans, and hypotheses in collaboration with other teams (UA, analytics, production)
  • Initiating, identifying, and pitching ideas for experiments
  • Leading brainstorming sessions, selecting ideas, and overseeing the playable production process (setting tasks, providing feedback)
  • Writing briefs for creators and developers—independently and in collaboration with a producer.
  • Overseeing the playable production process
  • Analyzing test results and traffic performance for playable ads alongside the UA team
  • Maintaining close communication with other creative formats and the development team, building effective collaboration across teams

We hope that you have

  • 2+ years of experience in creative production as a producer or lead creator, or equivalent experience in a similar role
  • Familiarity with the Playable ads format and experience playing them (work experience with playable ads is a significant advantage)
  • Deep understanding of the creative aspects of the performance advertising market and the specifics of advertising placements
  • Experience writing scripts and briefs for video content (commercials, TV shows, movies)
  • Basic skills in Adobe Photoshop
  • Analytical mindset with the ability to identify business growth potential in creative solutions
  • Strong visual design sensibility and good taste
  • Ability to communicate ideas clearly and effectively

Nice to have

  • Passion for the gaming industry with significant experience playing mobile and PC games
  • A portfolio of completed projects based on your scripts or under your supervision
  • Familiarity with video editing software (After Effects, Premiere Pro)
  • Case studies showcasing how your project leadership significantly improved product performance or exceeded KPIs
  • Basic understanding of game design and narrative design, with a desire to grow in these areas
  • Foundational knowledge of game engines like Unity or Unreal Engine

What we offer

  • Healthcare
    Medical care program (including dental service) or medical care compensation are available for you wherever you wish to work. The basic medical care program is also available for your family members if you choose to work from our official locations – Cyprus, Armenia, and Kazakhstan.
  • Work, life, and balance
    We offer a fair amount of paid vacation days and sick leave. You can work at one of our comfortable offices in official locations or from home.
  • Sports
    You can choose various sports activities like yoga, football, and volleyball in our official locations.
  • Relocation support
    A relocation package is available for you if you decide to join us in one of our official locations.
  • Skills improvement
    Let's learn languages: you can visit online English language courses. Greek and Armenian language lessons are available for everyone who works in Cyprus or Armenia. Our company encourages people of Nexters to take part in game jams, hackathons, and relevant conferences and meetups as expert speakers.
  • Events
    Our events are legendary – ask anyone who already works at Nexters. There are strategic sessions, workshops, parties, contests, and other activities every year.
  • Community & ESG
    We are proud of our local communities and support employees’ social initiatives. Dream big, act big: Nexters contribute to gaming’s positive impact on the world, hold a sustainability strategy, and take part in charity projects all over the world.

Work format

In one of the company's offices in Cyprus, Armenia and Kazakhstan or remotely.


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About The Company

Nexters is an international game development company which strives to introduce the joy of core gaming experiences to casual players on mobile and desktop.

Thanks to our hit games like Hero Wars, Island Questaway, Throne Rush, and others, we’ve reached over 200 million installs worldwide, built a team of 700+ inspired game developers, and become one of the top five independent mobile game companies in Europe.

We are publicly traded on NASDAQ under the ticker symbol GDEV and have tremendous plans for the future. We welcome new talent to join in our mutual growth and help establish us as the new leader in the industry.

In June 2023 Nexters evolves into gaming and entertainment holding company, GDEV Inc (which also included: Dragon Machines, Cubic Games, Royal Ark, Game Gears and RJ Games)

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