CRM Coordinator

3 Months ago • All levels

Job Summary

Job Description

Aristocrat Interactive seeks a highly motivated CRM Coordinator to manage relationships with partners and brands, ensuring smooth CRM project and marketing activity execution. Responsibilities include managing operational processes (material requests, communication building, QA, monitoring), campaign performance monitoring, assisting customer service, compiling CRM reports (deliverability, open/click rates, conversions), optimizing customer journeys, utilizing customer list management for A/B testing and segmentation, implementing automated CRM programs, and collaborating with clients for optimization. The ideal candidate possesses strong written/verbal English, problem-solving skills, HTML editing, Excel competency, attention to detail, and the ability to work independently and in a fast-paced environment. Experience with WordPress and Canva is advantageous.
Must have:
  • Manage CRM projects and marketing activities
  • Excellent written and verbal communication
  • HTML editing and Excel proficiency
  • Strong organizational and time management skills
  • Data analysis and reporting
Good to have:
  • WordPress experience
  • Canva proficiency
  • BSc in Marketing

Job Details

Aristocrat Interactive is looking for a highly motivated CRM Coordinator to join our team.

What You'll Do:

  • Manage a relationship with your appointed partner and brands to ensure smooth and accurate execution of all CRM projects and marketing activities.
  • Manage the end-to-end operational process: Request materials, build & create CRM communications, QA and monitoring.
  • Monitoring of campaign execution & performance, assisting Customer Service with any queries.
  • Compiling and presenting reports on CRM stats – deliverability, open and click rates, conversions, deposits etc.
  • Optimizing customer promotional journeys and experience.
  • Utilize customer list management skills for A/B testing and segmentation to discover best practices within each customer segment
  • Implementing of automated CRM programs for agreed campaigns.
  • Aristocrat Interactive employees are adequately trained in Responsible Gambling in order to protect customers from harm following the relevant licensing objectives.

What We're Looking For

  • Good written and verbal English.
  • Ability to work independently, problem-solve and manage your time.
  • Use interpersonal skills to build a relationship with your client and collaborate with them to optimise the CRM.
  • Understanding and experience in editing HTML as well as being competent in Excel.
  • High attention to details and ability to effectively plan work tasks to meet deadlines.
  • You are responsible, with strong initiative. Well organized and able to learn quickly.
  • Proactive in identifying areas for optimisation and testing.
  • Ability to adapt to a fast-paced, dynamic work environment.
  • Experience with WordPress for website updates and management – an advantage.
  • Proficiency in Canva for design and content creation – an advantage.
  • A BSc. in Marketing or equivalent – an advantage.

Company Summary

Aristocrat Interactive  

Aristocrat Interactive is Aristocrat Leisure Limited’s (ASX:ALL) regulated online Real Money Gaming (RMG) business and was formed in 2024 when the Anaxi and NeoGames businesses (Anaxi, NeoGames, Aspire Global, BtoBet, and Pariplay) came together.  The business is an industry leader in content and technology solutions for online RMG, with a full-service offering that includes content, proprietary technology platforms and a range of value added services across iLottery, iGaming and Online Sports Betting (OSB). 

About Aristocrat

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming), mobile games publishing (Pixel United) and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission to bring joy to life through the power of play.

Our Values

  • All about the Player

  • Talent Unleashed

  • Collective Brilliance

  • Good Business Good Citizen

Travel Expectations

None

Additional Information

Depending on the nature of your role, you may be required to register with the Nevada Gaming Control Board (NGCB) and/or other gaming jurisdictions in which we operate.

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

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About The Company

Aristocrat Leisure Limited (ASX: ALL) is a leading gaming content creation company powered by technology to deliver industry-leading casino games together with mobile games and online real money games, collectively entertaining millions of players worldwide, every day. Headquartered in Sydney, Australia, Aristocrat has three operating business units, spanning regulated land-based gaming (Aristocrat Gaming),social casino (Product Madness)and regulated online real money (Aristocrat Interactive). Our team of over 8,500 people across the globe are united by our company mission tobring joy to life through the power of play.For further information visit the Group's website at

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