As a Product Manager for YouTube Create, you'll guide products from concept to launch, bridging technical and business aspects. You'll define goals and strategies, collaborating with UX researchers, designers, and engineers. Responsibilities include growing the YouTube Create app's user base (initially on Android, expanding to iOS), introducing generative video and editing features, and partnering with other YouTube teams (ACE, Shorts, Create Studio). You'll also work directly with creators to understand their needs and drive their success. This role requires strong analytical, communication, and cross-functional collaboration skills.
Experience with acquisition, adoption, and retention metrics
Understanding of product-market fit metrics
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Minimum qualifications:
Bachelor's degree or equivalent practical experience.
5 years of experience in product management.
2 years of experience building and shipping technical products.
Preferred qualifications:
Experience in video editing and building mobile products.
Experience in developing applications.
Experience in acquisition, adoption, retention metrics and strategies.
Understanding of metrics and tactics that track and inform product market fit.
Ability to operate in a fluid, constantly evolving and collaborative environment.
Excellent investigative, communication, presentation and data driven skills.
About the job
At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.
In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.
One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.
At YouTube, we believe that everyone deserves to have a voice, and that the world is a better place when we listen, share, and build community through our stories. We work together to give everyone the power to share their story, explore what they love, and connect with one another in the process. Working at the intersection of cutting-edge technology and boundless creativity, we move at the speed of culture with a shared goal to show people the world. We explore new ideas, solve real problems, and have fun — and we do it all together.
Responsibilities
Define the goals (metrics) and strategy for areas working with User Experience Researcher (UXR), User Experience design (UXD) and Engineering to define a roadmap.
Develop knowledge of the needs of video creators and video editing. Partner with other teams including YouTube’s ACE, Shorts and Create Studio.
Design and implement the plan for taking the YouTube Create app that has reached MVP on Android and will soon launch on iOS, from thousands to millions of users.
Partner with various teams to introduce generative video and video editing capabilities, and partnering with YouTube Shorts to deliver trending music to YouTube Create users.
Work with YouTube creators and understand how we can help them succeed.
A problem isn't truly solved until it's solved for all. Googlers build products that help create opportunities for everyone, whether down the street or across the globe. Bring your insight, imagination and a healthy disregard for the impossible. Bring everything that makes you unique. Together, we can build for everyone.