Social Media Marketer (B2B SaaS - AI Technology) - Part Time
Job Summary
Job Description
As a part-time Social Media Content Marketer, you'll be instrumental in building Salt's online presence, growing our audience, and positioning us as thought leaders in AI and SaaS. This role is ideal for a self-starter with a knack for storytelling, content creation, and social media strategy in a B2B context. You will be responsible for developing and executing a content strategy tailored for platforms like LinkedIn, Twitter, and YouTube to engage and educate our target audiences (AI developers, SaaS professionals, and tech leaders). You will also be responsible for creating ongoing engagement for profiles of 3-4 executives. Your responsibilities include writing, designing, and producing high-quality, engaging posts, graphics, and short videos that showcase Salt's expertise and value. You will also plan and manage social media campaigns that align with company goals, including product launches, webinars, and partnerships. You will also track and analyze performance metrics to continually optimize our social media strategy for reach, engagement, and conversions. You will build relationships by engaging with followers, responding to comments, and participating in relevant industry conversations. You will work closely with the marketing, product, and design teams to ensure consistency and alignment across all messaging.
Must have:
- Proven experience managing social media accounts for B2B SaaS companies in tech or AI.
- Strong understanding of LinkedIn, Twitter, and other professional social media platforms.
- Excellent writing and communication skills, with the ability to adapt tone and style to suit different audiences.
- Proficiency in content creation tools like Canva, Adobe Creative Suite, or similar.
- Experience analyzing social media metrics and using insights to drive strategy.
- Ability to work independently and manage time effectively in a part-time role.
- Knowledge of SEO and how it integrates with social media strategies.
- Familiarity with the SaaS buyer journey and account-based marketing (ABM).
Good to have:
- Experience with video editing and creating short-form video content.
- Background in AI, LLMs, or developer tools content.
Perks:
- Be part of an innovative team shaping the future of AI development.
- Collaborate with world-class professionals in a cutting-edge industry.
- Flexible, part-time schedule with remote work options.
- Competitive hourly compensation, with opportunities for growth.
6 skills required
Job Details
About Salt
Salt is revolutionizing AI development with a groundbreaking full-stack platform. We combine powerful node-based workflow orchestration with robust full-code capabilities, enabling teams to build and scale sophisticated AI solutions with ease and flexibility. Backed by top investors like , we’re on a mission to transform how AI solutions are developed and deployed.
As we continue to grow, we’re looking for a skilled and creative Social Media Content Marketer to help us amplify our presence and connect with our target audience in the B2B SaaS space.
$60 - $80 an hour
The Role
As a part-time Social Media Content Marketer, you’ll be instrumental in building Salt’s online presence, growing our audience, and positioning us as thought leaders in AI and SaaS. All with the underlying goal of generating new inbound leads. This role is ideal for a self-starter with a knack for storytelling, content creation, and social media strategy in a B2B context.
What You’ll Do
• Social Media Strategy: Develop and execute a content strategy tailored for platforms like LinkedIn, Twitter, and YouTube to engage and educate our target audiences (AI developers, SaaS professionals, and tech leaders). You will be responsible for our primary brand properties as well as creating ongoing engagement for profiles of 3-4 executives.
• Content Creation: Write, design, and produce high-quality, engaging posts, graphics, and short videos that showcase Salt’s expertise and value.
• Campaign Management: Plan and manage social media campaigns that align with company goals, including product launches, webinars, and partnerships.
• Analytics and Optimization: Track and analyze performance metrics to continually optimize our social media strategy for reach, engagement, and conversions.
• Community Engagement: Build relationships by engaging with followers, responding to comments, and participating in relevant industry conversations.
• Collaboration: Work closely with the marketing, product, and design teams to ensure consistency and alignment across all messaging.
Who You AreCore Skills and Experience (Must-Have)
• Proven experience managing social media accounts for B2B SaaS companies in tech or AI.
• Strong understanding of LinkedIn, Twitter, and other professional social media platforms.
• Excellent writing and communication skills, with the ability to adapt tone and style to suit different audiences.
• Proficiency in content creation tools like Canva, Adobe Creative Suite, or similar.
• Experience analyzing social media metrics and using insights to drive strategy.
• Ability to work independently and manage time effectively in a part-time role.•Knowledge of SEO and how it integrates with social media strategies.
• Familiarity with the SaaS buyer journey and account-based marketing (ABM).
Bonus Skills (Nice-to-Have)
•Experience with video editing and creating short-form video content.
•Background in AI, LLMs, or developer tools content.
What Success Looks Like
• Increased inbound leads from social channelsIncreased brand awareness and engagement across all social channels.
• Consistent publishing of high-quality content and community engagement that resonates with our target audience
• Tangible growth in followers, engagement metrics, and website traffic from social media.
• Positive feedback from stakeholders on the creativity and impact of campaigns.
Why Join Salt?
• Be part of an innovative team shaping the future of AI development.
• Collaborate with world-class professionals in a cutting-edge industry.
• Flexible, part-time schedule with remote work options.
• Competitive hourly compensation, with opportunities for growth.
Details
• Position Type: Part-Time (5-10 hours/week)
• Location: Remote
• Compensation: $60–$80/hour, based on experience
Salt’s Commitment to Diversity and Inclusion
We’re committed to building a diverse and inclusive team. We welcome applicants from all backgrounds and experiences.
Ready to Join Us?If you’re passionate about creating impactful social media content and helping B2B SaaS companies grow, we want to hear from you. Apply now and let’s build the future together.
Salt’s Commitment to Diversity and Inclusion
We’re committed to building a diverse and inclusive team. We welcome applicants from all backgrounds and experiences.
Ready to Join Us?If you’re passionate about creating impactful social media content and helping B2B SaaS companies grow, we want to hear from you. Apply now and let’s build the future together.
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About The Company
Salt is a visual AI workflow management platform where the world’s best developers can build and share applications using stable diffusion, LLMs, and more. We are committed to foster a flourishing ecosystem that redefines how software is made, pushing innovation forward, and ensuring as many people as possible can benefit from the positive promise of AI technologies.
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