This role involves managing the UGC ecosystem for PUBG Mobile. Responsibilities include recruiting, training, and engaging with content creators; analyzing user needs and translating them into actionable improvements; and planning and executing online and offline creator events. The ideal candidate will have strong communication skills, a passion for UGC content, and experience in content or community management. They should also be able to build relationships with creators, motivate them to produce quality content, and understand user needs through data analysis and user research.