[ WHO WE ARE ]
Based out of South Korea, KRAFTON, Inc. is committed to discovering and globally publishing games that deliver a uniquely fun experience with global production studios known for distinctive creatives. Founded in 2007, KRAFTON consists of PUBG STUDIOS, Bluehole Studio, RisingWings, Striking Distance Studios, Dreamotion, Unknown Worlds, 5minlab, Neon Giant, KRAFTON Montréal Studio and ReLU Games, each trying to innovate the enjoyment of games through continuously embracing challenges and new technologies, expanding our platforms and services to win the hearts of more fans.
KRAFTON India has established itself as a trailblazer in the gaming industry, driven by its unwavering commitment to delivering distinctive and enjoyable gaming experiences. At the heart of KRAFTON India's success lies a deep understanding of the Indian gaming community.
The company takes immense pride in its premier entertainment properties that include highly popular titles like BATTLEGROUNDS MOBILE INDIA (BGMI), Road To Valor: Empires, Defense Derby, New State Mobile. These games have not only captured the hearts of Indian players but have also played a pivotal role in fostering a thriving e-sports ecosystem in the country.
With a focus on India, KRAFTON is dedicated to nurturing the gaming and start-up ecosystem. In line with this commitment, KRAFTON initiated the KRAFTON India Gaming Incubator (KIGI) in October 2023. KIGI aims to support 6-10 teams annually with program durations ranging from six months to one year. Additionally, KRAFTON India has invested over $150 million in the Indian market in the past two years and has committed an additional $150 million to the Indian start-up ecosystem over the next three years.
About the Role:
Krafton India is seeking a skilled Lead Product Analyst with a strong background in product and data analytics, boasting over 5 years of experience. This role will contribute to our publishing unit's game analytics efforts, supporting strategic decision-making through comprehensive data insights. You will play a crucial role in localizing features and analysing player behaviour.
[Responsibilities]
- Monitor game performance metrics and lead independent analytical projects.
- Create reports to track game health, evaluate new features, and solve game issues.
- Forecast business metrics to plan marketing budgets and project timelines.
- Collaborate with the product team to design features and gather player feedback.
- Use data to advise on pricing, game balance, and improvements.
- Analyse competitor games for feature ideas and game enhancements.
[Requirements]
- 5 years of experience in product analytics, preferably in gaming.
- Strong analytical skills with expertise in data analysis tools.
- Ability to turn data insights into actionable product strategies.
- Team player with excellent communication skills.
- Passion for gaming and understanding of player behaviour.
- Bachelor’s degree in Computer Science, Statistics, Economics, or similar field; advanced degree preferred.
