Product Insights Analyst

2 Weeks ago • 3 Years +

About the job

SummaryBy Outscal

GOLF+ seeks a Product Insights Analyst with 3+ years of data analytics experience, strong SQL and Python skills, and a passion for uncovering insights to drive growth in our VR golf app. Experience with user engagement and BI tools like Amplitude is a plus.
At GOLF+, we’re obsessed with bringing the joy of golf to as many people as possible, using immersive technology. We are the leading VR golf app that blends visually stunning golf courses with true-to-life physics, creating a hyper-realistic virtual golfing experience. Since our launch in 2020, we’ve had over 1.4 million downloads and 2 billion shots hit in the game. Last year, we became the official VR partner of the PGA Tour, following investment from strategic partners including Rory McIlroy, Jordan Spieth, Tom Brady, Steph Curry, Mike Trout, and Ben Crenshaw.

Our team is moving fast and expanding, and this is an exciting time to join us on our journey to shape the future of virtual golf.
We’re looking for a Data Analyst with a curious mindset and self-starter attitude to excel in our fast-paced startup environment. Collaborating with our business and product teams, you'll dive into player data to uncover insights and identify growth opportunities for our game. If you’re passionate about leveraging data to drive impactful changes and thrive in a dynamic setting, we’d love to hear from you. Join us and help elevate our game!

You Will
Become extremely familiar with the product, taking time to explore the experience and play regularly, asking questions about how different personas might experience it as you go
Perform deep dive investigations to set baselines for and uncover trends and opportunities within spaces such as user personas, feature engagement, and purchase behavior
Build writeups and visualizations to communicate findings, and present these to core stakeholders, following up as needed to clarify additional questions
Manage ad hoc analysis requests from across the team, ensuring they are organized, prioritized, and answered to maximize awareness of and benefit from their findings
Regularly check in on trends, such as growth of core KPIs, seasonality, and feature usage to update the company on changes or opportunities within these patterns, and set up recurring reports to share these regularly with relevant audiences
Research and compare our business performance to competitors, in close coordination with the marketing department

You Are
Experienced - 3+ years in data analytics, with a focus on product analytics and user experiences
Proficient in SQL, Python, and BI tools such as Amplitude/Looker/PowerBI/Mixpanel
Curious - You like to pull on threads to really get to the core of questions, and find satisfaction in answering them
Agile - You have experience and thrive in startup-style environments, working best on small, fast-moving, dynamic teams and managing competing priorities
Proactive - You are self-driven and always keeping an eye out for potential projects and opportunities to investigate
A storyteller - You present your findings in a way that creates a cohesive narrative, to allow understanding and action by stakeholders

Bonus Points
You have experience in the gaming industry, especially with products focusing on retention and depth of engagement
You play virtual, indoor and/or real, green-grass golf and love the game
In Austin, TX, or willing to relocate
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About The Company

GOLF+ utilizes technology, such as Augmented Reality, Virtual Reality and Machine Learning, to help golfers of all skill levels improve their game.

GOLF+ is the ultimate VR Golf experience. Play real world courses with friends, hangout at Topgolf for a night of music and games, or enjoy our epic putting courses with Pro Putt.

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