This role involves executing and optimizing Performance Marketing campaigns, collaborating with Digital Performance teams to meet client targets. You'll handle campaign implementation, reporting, analysis, and vendor relationships, ensuring successful campaign delivery and exceeding performance goals.
The purpose of this role is work closely with the Digital Performance teams to implement and execute Performance Marketing campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.
Job Description:
Key responsibilities:
Focuses on day-to-day execution
Provides day to day implementation, optimisation and upload of client campaigns through direct input and supervising junior staff
Liaises with vendors and third party reps to maintain and develop relationships and build knowledge of new features and betas
Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
Generates campaign reports and is responsible for pacing, QA and trafficking
We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.