Data Analyst

3 Weeks ago • 3-5 Years • Data Analyst

Job Summary

Job Description

As a Data Analyst/Scientist in Product Madness's Barcelona office, you'll collaborate with various teams to analyze marketing data, driving strategic decisions. Key responsibilities involve gathering, cleaning, and analyzing data from multiple sources, producing ad-hoc analyses for campaigns and product launches, monitoring campaign performance (paid ads, organic TV, brand), developing insights for marketing targeting and retention, and conducting data modeling (time series forecasting, A/B testing). You'll also ensure data quality and collaborate with Data Science and Engineering teams, communicating findings to stakeholders through visualizations and presentations. This role requires 3-5 years of experience in a similar analytical role, preferably within gaming, tech, or finance.
Must have:
  • 3-5 years Data Analyst/Scientist experience
  • Proficiency in SQL, Python, Excel
  • Data modeling, time series analysis, A/B testing
  • Strong analytical & communication skills
  • Data quality & governance experience
Good to have:
  • Familiarity with game metrics (DAU, IAPs, retention)
  • Experience with mobile app data

Job Details

We are growing our teams and this is an opportunity for you to join our Barcelona office as a Data Scientist / Analyst within the Analytics Performance Marketing team. 
You will collaborate closely with Data Analysts, Data Scientists, UA Managers and other Marketing roles to analyse and interpret data that drives our marketing strategies. 
Your insights will play a key role in shaping campaign optimization, identifying growth opportunities, and ultimately contributing to the company's success in a competitive gaming market.
As a Data Scientist / Analyst you will have a key role in defining, extracting and actioning data from big and complex datasets from a variety of analytical solutions from simple to complex.

Key Responsibilities:

  • Data Analysis & Reporting:

    • Gather, clean, and analyze marketing data from multiple sources to provide actionable insights.

    • Produce ad hoc analyses to support decision-making for campaigns and product launches.

    • Monitor and evaluate the performance of marketing campaigns ( paid ads, organic TV, brand) and provide recommendations for optimisation.

    • Develop actionable insights from user data that inform marketing targeting, acquisition and retention strategies.

    • Data Modelling - Time Series forecasting, A/B Testing

  • Collaboration:

    • Collaborate with cross-functional teams including Data Science, Data Engineer,  to integrate marketing data with overall product and business objectives.

    • Communicate findings and insights to non-technical stakeholders through clear and concise visualizations and presentations.

  • Data Quality & Governance:

    • Ensure the accuracy and integrity of all marketing data through regular data audits and validation processes.

    • Help set and maintain data tracking standards across marketing channels, ensuring consistency and reliability.

What We're Looking For

Required Qualifications:

  • 3 to 5 years of experience as a Data Analyst / Scientist or in a similar analytical role, preferably within the gaming / tech / financial industry.

  • Strong proficiency in data analysis tools (SQL, Python, Excel, etc.).

  • Experience with data modelling, time series analysis, A/B testing, Difference in Difference

  • Ability to identify trends, extract insights, and communicate findings in a clear and actionable manner.

  • Strong attention to detail and ability to work with large datasets.

  • Ability to present complex data in an easy-to-understand format to both technical and non-technical stakeholders.

  • Strong written and verbal communication skills.

Nice-to-Have Skills:

  • Familiarity with game-related metrics, mobile apps such as daily active users (DAU), in-app purchases (IAPs), and retention/engagement metrics.

Why Product Madness?

As part of the Aristocrat family, we share their mission of bringing joy to life through the power of play, with a world-class team who creates top-grossing, leading titles in the social casino genre, including Heart of Vegas, Lightning Link, Cashman Casino. 

With 800 team members across the globe, Product Madness is headquartered in London, with offices in Barcelona, Gdańsk, Lviv, Montreal and a remote team spanning the USA, making us a truly global powerhouse.

We live by our People First principle. Regardless of where, when, or how they work, our team members have opportunities to elevate their careers, and grow alongside us. We take pride in fostering an inclusive culture, where our people are encouraged to be their very best, every day.

But don’t just take our word for it. In 2024, we made the Global Inspiring Workplace Awards list, and won a bronze award at the Stevies for Great Employers in the ‘Employer of the Year - Media and Entertainment’ category.

So, what’s stopping you?

Our Values

  • People First

    We have the deepest respect for our people and their well being. We know they are exceptionally talented and will always have a choice. We want them to re-choose us every day. We are committed to building a culture where each person's voice will always be heard and addressed.

  • MAD for More

    Always improving, innovating and never settling for the existing. We push all boundaries with courage and ambition to become the world’s best games company.

  • Champion Together
    We excel at what we do but yet remain humble and helpful to our teammates. We champion one another and hold each other to high standards without any egos.

  • Globally Inclusive

    We are all Equal - regardless of the language we speak, where we live, our gender, religion or culture we come from. We want to build a global home, where everyone has the equal opportunity to make an impact.

  • Customer Focused

    We always think from the customer's perspective - be it players or internal customers.

    Improving their experience and joy is what drives us. Every client's success is our big win!

Travel Expectations

None

Additional Information

At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

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About The Company

Aristocrat Leisure Limited is an ASX20 listed company and one of the world’s leading providers of gaming solutions. We’re licensed in over 300 jurisdictions and operate in over 90 countries around the world. We’re also proud to have a team of over 7000 employees that deliver outstanding results by pushing the boundaries of innovation, creativity and technology each day. We offer a diverse range of products and services including electronic gaming machines, social gaming and casino management systems, but it doesn’t stop there. Despite our global presence and exponential growth, we remain an ideas company at heart that is committed to delivering outstanding results for our customers and players and an unparalleled experience for our employees, who have the opportunity to grow, be inspired and be the best they can be.


Our values of Talent Unleashed, All About the Player, Collective Brilliance and Good Business, Good Citizen guide and inspire us to live our mission of bringing joy to life through the power of play – every day.  


Come and join us – let’s play!


𝘗𝘭𝘦𝘢𝘴𝘦 𝘣𝘦 𝘢𝘭𝘦𝘳𝘵 𝘵𝘰 𝘴𝘤𝘢𝘮𝘴 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘦𝘮𝘱𝘭𝘰𝘺𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴. 𝘈𝘯𝘺 𝘤𝘰𝘮𝘮𝘶𝘯𝘪𝘤𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘤𝘢𝘯𝘥𝘪𝘥𝘢𝘵𝘦𝘴 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘦𝘮𝘱𝘭𝘰𝘺𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘵 𝘈𝘳𝘪𝘴𝘵𝘰𝘤𝘳𝘢𝘵 𝘰𝘳 𝘪𝘵𝘴 𝘴𝘶𝘣𝘴𝘪𝘥𝘪𝘢𝘳𝘪𝘦𝘴 𝘸𝘪𝘭𝘭 𝘤𝘰𝘮𝘦 𝘧𝘳𝘰𝘮 𝘢𝘯 @𝘢𝘳𝘪𝘴𝘵𝘰𝘤𝘳𝘢𝘵.𝘤𝘰𝘮, @𝘣𝘪𝘨𝘧𝘪𝘴𝘩𝘨𝘢𝘮𝘦𝘴.𝘤𝘰𝘮, @𝘱𝘪𝘹𝘦𝘭𝘶𝘯𝘪𝘵𝘦𝘥.𝘤𝘰𝘮, 𝘰𝘳 @𝘱𝘳𝘰𝘥𝘶𝘤𝘵𝘮𝘢𝘥𝘯𝘦𝘴𝘴.𝘤𝘰𝘮 𝘦𝘮𝘢𝘪𝘭 𝘢𝘥𝘥𝘳𝘦𝘴𝘴. 𝘍𝘳𝘰𝘮 𝘵𝘪𝘮𝘦 𝘵𝘰 𝘵𝘪𝘮𝘦, 𝘈𝘳𝘪𝘴𝘵𝘰𝘤𝘳𝘢𝘵 𝘮𝘢𝘺 𝘶𝘴𝘦 𝘢𝘯 𝘦𝘹𝘵𝘦𝘳𝘯𝘢𝘭 𝘢𝘨𝘦𝘯𝘤𝘺 𝘧𝘰𝘳 𝘳𝘦𝘤𝘳𝘶𝘪𝘵𝘮𝘦𝘯𝘵 𝘱𝘶𝘳𝘱𝘰𝘴𝘦𝘴, 𝘩𝘰𝘸𝘦𝘷𝘦𝘳 𝘵𝘩𝘦𝘺 𝘸𝘪𝘭𝘭 𝘯𝘦𝘷𝘦𝘳 𝘳𝘦𝘲𝘶𝘦𝘴𝘵 𝘱𝘢𝘺𝘮𝘦𝘯𝘵𝘴 𝘰𝘧 𝘢𝘯𝘺 𝘴𝘰𝘳𝘵.

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